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Campaign Hall of Fame. (Part 2 of 2)

. THE GUARDIAN POINTS OF VIEW BMP. Year: 1986 Title: Points of view Client: The Guardian Agency ... is the best ad he has ever made. Designed to enhance The Guardian s reputation as an open-minded newspaper ...

Campaign Hall of Fame: A (very) brief history of advertising - Is Levi’s better than Tango, Hamlet funnier that Heineken? Stefano Hatfield outlines the aesthetic and social considerations that informed what made it into advertising’s Hall

of Hamlet, Hovis, Heineken, Benson s, Courage Best and The Guardian points of view in our top 20 ...

NEWS BRIEFS

the breakfast show. The Guardian Media Group has joined the GWR Group and Scottish Radio Holdings ...

CAMPAIGN INTERACTIVE: PRIVATE SURF WITH PATRICK SEMPLE

with having the Guardian Unlimited as a content partner I m sure). For example, I hit health ...

MEDIA: Briefs

Limited, which has links with The Guardian. Completed applications for the licence were due ...

REVIEW: Marketing and advertising news in the week’s press

asking if she would be better-looking if she was black. - The Guardian ITN s 11pm news ...

CAMPAIGNS: Carling gives Heineken a lift for the Cup - Sponsorship

the launch, Communique PR has run competitions in the Guardian Guide and 14 regional newspapers. It has ...

OPINION: Shame on cruel, fickle brands that ignore lifelong devotees

. Jeremy Bullmore is president of NABS and a director of the Guardian Media Group and WPP Group. ...

CAMPAIGNS: GCI fashions US-UK bonds to promote B - Consumer pr

of the media coverage. Both the Guardian and the Observer provided extensive coverage of B Reel ...

OPINION: Unilever brand cull puts quality at top of agenda

of The Guardian last week....The decline of a once-famous brand was poignantly charted in two stories in the same edition of The Guardian last week. One page carried a report about how a shirt made for England s soccer captain, Bobby Moore, to wear in the 1966 World Cup Final was auctioned for pounds 44,000. Inside it was a ...

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