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REVIEW: Marketing and advertising news in the week's press

, magazines, films and software. - Media Guardian....Lego has shortlisted two agencies for its pounds 3.6 million media operation. The company is seeking an agency to create global advertising for Lego Media, which produces TV programmes, books, magazines, films and software. - Media Guardian. ...

CAMPAIGN REPORT ON TOP EUROPEAN NEWSPAPERS: Taking on Germany's print giants - The German newspaper market is successful but conservative. Can newcomers such as the Financial Times Deutschland make any real headway there, Andy Fry asks

(comparable to The Guardian) and plays a role that is not replicated by commercial television. Even ...

CAMPAIGN REPORT ON TOP EUROPEAN NEWSPAPERS: Taking on Germany's print giants - The German newspaper market is successful but conservative. Can newcomers such as the Financial Times Deutschland make any real headway there, Andy Fry asks

(comparable to The Guardian) and plays a role that is not replicated by commercial television. Even ...

CAMPAIGN.I: New briefs

across The Guardian's website, e-mail newsletters, interactive TV portal, PDA site and WAP channel...Mdigital, the new-media division of MindShare, has designed an ad campaign for IBM which will run across six platforms from print through to personal digital assistants (PDAs). The advertising will run across The Guardian's website, e-mail newsletters, interactive TV portal, PDA site and WAP channel ...

CAMPAIGN.I: New briefs

across The Guardian's website, e-mail newsletters, interactive TV portal, PDA site and WAP channel...Mdigital, the new-media division of MindShare, has designed an ad campaign for IBM which will run across six platforms from print through to personal digital assistants (PDAs). The advertising will run across The Guardian's website, e-mail newsletters, interactive TV portal, PDA site and WAP channel ...

PERSPECTIVE: Envoy's acquisition of Leagas Delaney is intelligent and timely

, The Guardian, the BBC and Adidas...., The Guardian, the BBC and Adidas. It is precisely because it has not wavered from its founding principle ...

DIARY:

. Or perhaps some Joseph vouchers. The Guardian took the moral high ground by turning down a saucy ... of The Guardian's online subsidiary, FootballUnlimited? Why, none other than a MegaStar ad. Shame on you ...

CAMPAIGN.I: Oyster Partners hires David Warner as creative director

built its reputation with work on clients such as Carnegie Hall, Casio, Elektra, Guardian Life Insurance ...

HOTLINE

and leisure sections from broadsheets, such as The Daily Telegraph's Your Money section and The Guardian ...

MEDIA FORUM: Newspapers bask in afterglow of dotcom boom - Newspaper publishers seem to carry on as if the dotcom bubble had never burst. They are still taking in ad revenue by the barrowload. Why? And how long will it last?

to be a good year for the Fleet Street Diaspora. Wrong. Last week, The Guardian claimed its best ad ... scored highest in terms of personal computer ownership - Financial Times, The Independent, The Guardian ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.