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BEHIND THE HEADLINES: Esso ready to respond to greens' criticism

in The Guardian, the tiger is not planning to take it lying down. The paper described a massive PR offensive ...

CAMPAIGNS: What The Media Say - Superstores and OFT joy as RPM axed

: 'This is a whole new ball game ... We don't intend to let anyone steal our sales' (The Guardian, 17 ...

CAMPAIGNS: Store launch - Hoye's Soho shop debuts with a heist

in The Guardian, Observer and as an outdoor poster during London Fashion Week. In addition, a fax ...

CAMPAIGNS: Store launch - Hoye's Soho shop debuts with a heist

creative and art director, the ads ran over one week from 26 February in The Guardian, Observer ...

CAMPAIGNS: Kids PR - Norton spins Tracy Island into success

, The Guardian and Daily Star, and many regional papers. The demand for Tracy Island was on news bulletins ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.