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WHAT NOW FOR NATIONAL NEWSPAPERS?

are scoring. The Guardian has set its designers on the job but, as the coolest urban title, it won't want to be third. It is likely to seek something radical for the new year. A Guardian Lite might work well ...

Letter - We must challenge convention without losing integrity

, also won industry awards for their work. And, working with the Guardian/ Observer commercial ...

LETTER OF THE WEEK - Lack of imagination on creative advertising

advertorial or more integrated pieces of work such as The Guardian's recent supplement with the Book Trust ...

News in Brief

deal worth more than £1bn. The Guardian has removed all sex-related ads - worth £350,000 a year ...

MEDIA STRATEGY: RSPCA?s mobile anti-fox hunting campaign

-funding. For the RSPCA campaign, the simple mechanism that appeared in The Guardian and the Daily Mirror ...

MEDIAWEEK comment - Times tabloid will have to be canny to follow Indy?s path

, even The Guardian - considering tabloid versions, it's clear where the future of newspaper readership ... survey last week showed that Guardian readers were the least likely to consider buying a tabloid version ...

FEATURE classified ads

The industry hardly batted an eyelid when the Guardian Media Group said it would fulfil a long-standing ambition to acquire the remaining share of the Trader Media Group, home of Auto Trader ... executive Bob Phillis freely admits that the massive £593m outlay made perfect sense for The Guardian ...

Scottish Radio revenues up as company plans expansion

Digital online versions of the Guardian and the Observer are being beta tested with web users from

Stop Press

Freeman, head of commercial development with Guardian Unlimited said: "I don't think media owners ...

PROFILE Mark Jarvis

and the Guardian Group and Channel 4 recently joined forces in a sponsorship deal. Jarvis believes that being able ...

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