to remove filtersThe Annual 2004: The 10 Best rumours
17 Dec 2004
. The Times went first, then The Guardian announced it would launch in the Berliner format, but The Daily ...
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The Annual 2004: The 10 Most complained about ads
17 Dec 2004
it was "clearly exaggerated slapstick". 6. Channel 4 Dispatches A Guardian insert for a Channel 4 Dispatches ...
The Annual 2004: The Year in ... Outdoor
17 Dec 2004 | by Annie Rickard, the chief executive of Posterscope
Shelton, Phil Beaumont 8. The Guardian, "Trivial Pursuit", DDB London Another understated offering for the intellectuals among us, this time for The Guardian's Life supplement, which deals with science issues. A Trivial ... Hyperspace 4. The Guardian Ryder Cup guide In this tightly targeted campaign, Claydon Heeley Jones Mason ...
The Annual 2004: The Year in ... Media
17 Dec 2004 | by Jim Marshall, the chairman of Starcom UK Group
and The Times followed suit, going entirely compact in November. The Guardian took a slightly sniffier line ... , commercial director, The Guardian and The Observer There is no greater animus in British media than that between Associated Newspapers and The Guardian. Associated management will tell anyone who's prepared ...
The Annual 2004: The Year in ... Research
17 Dec 2004
" campaign. 9. The Guardian Having seen its share eroded, The Guardian turned to research which revealed ...
The Annual 2004: The Year in ... Press
17 Dec 2004
. The Guardian laid its claim to that differentiation by announcing (some two years early) its relaunch ... Gottlieb OMD 8. The Guardian, "I like to read" Who says long copy is dead? This verbose execution from The Guardian runs to no less than 3,757 words. The ad, which promotes the newspaper's sponsorship of the Hay ...
The Annual 2004: The Year in ... Creative
17 Dec 2004
's bizarre "subservient chicken" website for Burger King; our own Euro 2004 spot "divers" for The Guardian (I ...
The A-List: Adland's favourite newspaper
14 Dec 2004
The Guardian has lost its sandal-wearing and lentil-eating image to become the favourite paper...Not so long ago, it would have been unthinkable that The Guardian should be the newspaper ... to consign Rupert Murdoch's papers to the wastepaper bin. Eh, voila - you have The Guardian ... be the highly regarded Guardian. That begs the question why so many of the A Listers still buy The Times ...
The A List: Part 10 of 15
14 Dec 2004
newspaper The Cornish Guardian. Favourite TV programme I'm a Celebrity ... Get Me Out of Here ... Mojo. Favourite business magazine Private Eye's business pages. Favourite newspaper The Guardian ... will be the very best. MCCALL, CAROLYN JULIA Job Chief executive, Guardian Newspapers. Company Guardian ...
The A List: How adland unwinds
14 Dec 2004 | by Caroline Marshall
4 and The Guardian. The real difficulty with these lists is, of course, that, with the exception ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
