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UBC launches Cliq service for radio music downloads

The Cliq system enables listeners to buy music for 1.25 per track from 21 commercial radio stations over the UK, including stations within the Emap, Guardian Media Group and Global Radio networks. In London, six stations including Magic, Heart and Heat will be Cliq-enabled. Listeners can buy the tracks ...

Virgin Media focuses on web as it admits defeat with Sky

Berkett, who was appointed acting CEO in August when Steve Burch resigned, told a Media Guardian summit that Virgin would promote its broadband as its hero product after becoming involved in a damaging dispute with BSkyB earlier this year that saw Sky withdraw its key channels. Berkett told ...

Wilmington disposes of 'non-core' B2B titles for £12m

and Guardian News Media refused to come on board. ...

T-Mobile backs web'n'walk services with £3m ad campaign

users, such as National Rail, Guardian Unlimited and Sky Sports, will also be targeted with the campaign ...

Ecotricity personal ad delivers result after Branson responds

The ad was directed at Branson and featured Vince s mobile number. It appeared on The Guardian s back page on February 10, inviting Branson to his house for a carbon-free breakfast . According to Vince Branson s call lasted for 15 minutes and centred on climate change. Branson was still in the US ...

CEO uses full-page ad to give mobile number to Branson

Branson to call his mobile number with an unusual direct response press ad placed in The Guardian....s repositioning , Vince and Host wrote a full page ad, which was placed on the back page of Saturday s Guardian ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.