to remove filtersWarner Bros launches national ad campaign for Sherlock Holmes film
17 Dec 2009 | by Sarah Johnson
by The Guardian. ...
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Bathstore launches £1.5m campaign
23 Dec 2009 | by Joe Thomas
to communicate quality and value messaging. 7m inserts will also run in The Guardian, Mail on Sunday, Radio ...
Will the launch of another free London newspaper be viable?
08 Dec 2009 | by Staff
their sleeves. Maybe Marc Sands, former marketing director, The Guardian We have yet to experience a ...
EDF Energy launches Copenhagen Conference-themed ad campaign
03 Dec 2009 | by Alex Brownsell
. Ads will run in The Guardian , The Independent , The Times , Daily Telegraph , Spectator , New ...
Advertising to the YouTube generation
25 Nov 2009 | by David Benady
via sites such as thesun.co.uk, guardian.co.uk and MSN. Chris Allen, broadcast director at Magners ...
Top 20 slang brands
24 Nov 2009 | by Bill Britt
/ Stalkbook Guardian / Grauniad Heineken / Heinie Jack Daniels / JD Kronenbourg / a pint of numbers ...
Brand Health Check: The Independent
18 Nov 2009 | by Jeremy Lee
of Guardian Media Group, and Keith Wells, group managing director of specialist media branding agency ... , Guardian Media Group Despite a first-rate editorial team, The Independent is commercially ...
The Observer axes three of its monthly magazines
11 Nov 2009 | by Alex Brownsell
LONDON - Guardian Newspapers has confirmed plans to scrap three of The Observer's monthly magazine
News International to terminate bulk sales
02 Nov 2009 | by Sarah Johnson
signing up airlines and other travel operators as corporate customers. The Guardian removed its bulk ...
The Marketing Profile: Adam Freeman of Guardian News & Media
27 Oct 2009 | by Sarah Johnson
LONDON - Guardian News and Media (GNM) is losing about £100,000 a day, so its decision last week...responsibility for marketing alongside display advertising and newspaper sales, for The Guardian, Observer and guardian.co.uk. It's a big remit and one where he might find his time thinly spread. With his expertise ... .' Freeman knows the Guardian brand well. He has worked for the group for 14 years, with a two-year break ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
