to remove filtersCobra 'Cobra train' by BMB
29 Feb 2012
documentary films directed by George Belfield, on the Guardian s Travel site . Each film, over which the Guardian had final editorial approval, tells a story of modern India as seen through the eyes of a ...
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The Guardian 'The Three Little Pigs' by BBH
29 Feb 2012
The Guardian has launched a brand campaign to showcase its open journalism and multiplatform...The TV, digital and print work is the first by Bartle Bogle Hegarty. The TV ad aims to illustrate The Guardian s new model of journalism through an ironic retelling of The Three Little Pigs fairy ... picture", was first used in the "points of view" Guardian campaign in 1986. ...
Campaign Annual: The Winners
15 Dec 2011
: Stella Artois Campaign of the Year: John Lewis Medium of the Year: The Guardian ...
Apps should be 'rooted' in user experience, says AKQA's Hood
21 Oct 2011 | by Maisie McCabe
Speaking as part of a session entitled 'Creative and Design Evolution' at yesterday's Media Guardian Changing Advertising Summit, Hood explained how keeping the fans at the "centre of the experience" enabled AKQA to create an app fans would want to use while watching the Uefa Champions League football ...
THE TALENT REPORT: Andrew Walmsley on what the digerati have to do to climb the greasy pole
12 Oct 2011 | by Andrew Walmsley
, who took The Guardian multichannel in digital is now chief executive of easyJet, while Marks Spencer ...
Claire Beale: Post-digital, everyone is hyping social media.
01 Sep 2011 | by Claire Beale
the client; the language of combat was used. The client brand guardian in a low- interest category ...
Social media key to the future of marketing, says Havas chief
12 Oct 2010 | by Sarah Shearman
Speaking at the Media Guardian Changing Advertising Summit this morning, Jones said: "The relationship between advertisers is no longer linear, but square." In Jones' view consumers will now become 'prosumers' and powerful advocates for a brand. He said such conversations have been taking place for years ...
AudienceScience acquires German online targeting rival
06 Jul 2010 | by Jacob Mathias
." AudienceScience clients include The Guardian and Telegraph Media Group. The acquisition is subject to third ...
Trading Places (07 May): This week's people moves in advertising, marketing and media
07 May 2010 | by Staff
in Euston. ( Media Week ) The exodus of senior talent at Guardian Media Group continues with director ...
Trading Places (23 Apr): This week's people moves in advertising, marketing and media
23 Apr 2010 | by Staff
. ( Campaign ) Guardian News Media (GN M) has appointed Chris Lawson , the former brand director ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
