30 Nov 2007
| by Alex Donohue
The website has planned a series of ads in the national press, including The Times, Daily Mail, Observer and the Guardian, and at London Underground stations as well as viral marketing and on-site competitions that will coincide with the launch of its new strapline, The Price Comparison People ...
29 Nov 2007
| by Jacquie Bowser
LONDON - Guardian News & Media has started a search for a successor to outgoing head of CRM Charles...chairman of the Direct Marketing Association, resigned from the role of head of CRM at the Guardian back ...
tenure, The Guardian embraced one-to-one marketing, built a reader database and adopted digital channels ...
26 Nov 2007
| by Alex Donohue
in the Guardian draw attention to people s ignorance of how the virus is spread. Terence Higgins Trust has also ...
05 Oct 2007
| by Marcus Reynolds, the head of planning at Publicis Dialog
guardians - their very titles
suggesting the core of their role. Nowadays, brand controllers still exist ...
26 Jun 2007
| by Ed Kemp
yesterday on www.guardian.co.uk, shows a boy telling adults including his parents to f**k off . The boy ...
08 Jun 2007
| by by Ben Bold
Lovefilm in the UK already has tie-ups with companies including AOL, Tesco, EasyGroup, CD Wow, Guardian Newspapers, WH Smith, Odeon and Vue. Cocktail has been asked to identify and negotiate additional partnerships with retail and FMCG brands whose customers are passionate about film. Paul Greenwood, Lovefilm ...
10 May 2007
| by Charlie McCathie
for Mercedes-Benz, The Guardian and ING Direct, and was posted to Beijing to work on Motorola, which ...
19 Apr 2007
| by Daniel Farey-Jones
The Times and The Guardian to become the UK s number one newspaper website in the country. However, this was strongly disputed by rivals. According to ABCe figures, Guardian Unlimited is the UK s largest online paper ...
13 Apr 2007
Client: Seat UK
BEST USE OF INSERTS
Project: The Guardian Wallcharts
Agency: Guardian Creative
Creative director: Giles Brenard
Art director: Guardian Creative
Copywriter: Guardian Creative
Account director: Natalie Jude
Client: The Guardian
Project: London Safety Camera Partnership
Agency ...
23 Mar 2007
." The Guardian is one such example. When it moved its creative out of the
agency and into Wieden for the agency ...