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AGA targets busy 'new generation' in overhaul

The revamp will be supported by a press and PR campaign through integrated agency Cogent Elliot. Ads will appear in monthly magazines such as House Beautiful and Homes Gardens , as well as The Times and The Guardian newspapers. The activity will promote the launch of its latest cooker ...

Paper Round (26 August) - Which clients are advertising in the national press?

Argos pushes TVs in The Times and flooring and light fittings in the Daily Mail. In The Daily Telegraph coffee makers, cameras, satnavs and hoovers are being advertised. In The Guardian the catalogue retailer includes a pullout of products and also runs its ads across the tabloids. M S is running a ...

Paper Round (25 August) - Which clients are advertising in the national press?

The Advertising Standards Authority runs an ad in The Guardian, explaining that it judges ads...on Bose sound docks for iPods. In The Guardian, it shifts the focus to printers, and in The Daily ...

Paper Round (24 August) - Which clients are advertising in the national press?

The Sony Centre hopes parents will treat their kids after record A-level results and today's GCSE results. An ad in the Daily Mail and The Guardian highlights gadgets and offers 1 year's free ... in on the action, advertising laptops and portable hard drives in The Guardian. Morrison s encourages readers ...

Paper Round (23 August) - Which clients are advertising in the national press?

tyres in The Independent and The Guardian. Lloyds Pharmacy advertises a weight-loss product ... full page in The Guardian. The Daily Mail responds to "overwhelming demand" from readers ...

Lovefilm appoints Cocktail to develop brand partnerships

Lovefilm in the UK already has tie-ups with companies including AOL, Tesco, EasyGroup, CD Wow, Guardian Newspapers, WH Smith, Odeon and Vue. Cocktail has been asked to identify and negotiate additional partnerships with retail and FMCG brands whose customers are passionate about film. Paul Greenwood, Lovefilm ...

 

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