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Brand barometer: Gorillaz for Converse viral ad reviewed

Goviral reviews Converse's latest viral campaign, with "ones to watch" from The Guardian, Now...The Guardian, 'three little pigs' The Guardian's "open journalism" retells the story of the three little ...

Campaign Viral Chart: Angry Birds burst in but Kony keeps spreading

the chart into fourth place with an uplift of almost 20,000 shares from last week. The Guardian's "three ... 10. Guardian 'three little pigs' by BBH London 6,169 shares this week All time: 44,742 shares ...

Work Debrief - How The Guardian enlisted fairytales to tell its own story

We were charged with communicating what The Guardian's open journalism methodology is and how ... - platform collaboration and The Guardian's curatorial role in the process, we needed a universal story. We ... departments, then put through Kath Viner, The Guardian's deputy editor. As sound and music play integral ...

Starbucks gets friendly with animated spot

, Independent, Guardian, i, Evening Standard, and City AM Follow Daniel Farey-Jones on Twitter ...

Campaign Viral Chart: Film plea for warlord's arrest goes stratospheric

position, The Guardian's "three little pigs" by Bartle Bogle Hegarty London entered the chart in sixth ... ,624 6. Guardian 'three little pigs' by BBH London 35,297 shares this week All time: 41,086 shares ...

The Guardian 'The Three Little Pigs' by BBH

The Guardian has launched a brand campaign to showcase its open journalism and multiplatform...The TV, digital and print work is the first by Bartle Bogle Hegarty. The TV ad aims to illustrate The Guardian s new model of journalism through an ironic retelling of The Three Little Pigs fairy ... picture", was first used in the "points of view" Guardian campaign in 1986. ...

Rescue Remedy to sponsor Magic show

, and newspaper magazine supplements such as the Saturday Guardian's Weekend , the Mail on Sunday's You magazine ...

Coral 'Off The Ball' by Partners Andrews Aldridge

The football panel show launches on 12 January. It will be hosted by The Guardian 's football writer Will Buckley and feature comedians and journalists such as Nick Hancock, Harry Pearson and Martin Kelner. Partners Andrews Aldridge has created a series of puppet characters that will give post ...

Radio industry launches 'Let It Live' digital radio campaign

, on commercial radio, in The Guardian and The Observer newspapers, Bauer magazines and online, and will use ...

Guardian mulls US cinema campaign

Guardian News & Media (GNM) is considering running a US cinema ad as part of the brand campaign...GNM, the publisher of The Guardian and The Observer newspapers, awarded the task of developing a ... the editorial qualities of The Guardian, such as the stories it has broken, like its scoops on phone hacking. A well-placed source "the idea behind the new brand campaign is because Guardian executives believe ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.