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The Guardian 'points of view' by BMP

22 May 2009

The director Paul Weiland cites the Guardian's "points of view" commercial as the best he ever made...Shot in black and white and with no soundtrack, the spot will always be remembered not only as an enhancement of the Guardian s reputation as an open-minded newspaper but as a powerful demonstration of the dangers of bias. ...

Guardian 'fairytales' by Wieden & Kennedy London

07 Oct 2009

Wieden & Kennedy London has launched a new TV spot to support its print work for the Guardian

IPA Effectiveness Awards 2004: Silver Award - The Guardian

05 Nov 2004

THE GUARDIAN...Campaign: Fresh Client: Guardian Newspapers Ltd Agencies: DDB London, DDB Matrix, Guardian ... , DDB London; Graham Fowles, Guardian Newspapers Ltd; David Bassett, DDB Matrix; Nigel Jones ... Media used: TV, interactive, print, press, outdoor, radio, ambient CASE SUMMARY The Guardian had ...

Guardian promotes Wegg-Prosser to Society Guardian

27 Mar 2003 | by Staff,

LONDON - Guardian Newspapers has appointed Benjamin Wegg-Prosser to the position of publisher...Previously general manager of The Guardian's education site, he takes responsibility for co-ordinating and expanding the group's public service-related commercial activity. Wegg-Prosser, who will report to board ... Guardian Newspapers in 2000. If you have an opinion on this or any other issue raised on Brand Republic ...

Media choice: Guardian Monthly

29 Nov 2006 | by Nik Vyas, Group press director, ZenithOptimedia

Guardian Monthly is the latest magazine from the Guardian Media Group....magazine range (Guardian Weekend and G2), as well as the Observer Monthly publications (Food, Music, Sport ... account from one. Locally produced expat magazines are of inferior quality to Guardian Monthly, so there should be demand for this well-crafted title. Publisher: Guardian Media Group. ...

Guardian Direct to go

11 Feb 1999 | by ALEXANDRA JARDINE

Guardian Direct, the motor and home insurance brand of Guardian Royal Exchange (GRE...Guardian Direct, the motor and home insurance brand of Guardian Royal Exchange (GRE ... . The brand change is likely to begin with AXA s initials prefixing the Guardian Direct name. Guardian Direct has a relatively small share of the market. According to the latest figures from ...

Guardian revamps online brand

25 Jan 2001 | by Louise Banbury

Guardian Unlimited, the online business of Guardian Newspapers, has revealed a new brand strategy...LONDON (Brand Republic) - Guardian Unlimited, the online business of Guardian Newspapers, has revealed a new brand strategy, further new site launches and a 6m marketing push for 2001. Guardian ... address for the network will change from guardianunlimited.co.uk to guardian.co.uk. The change re ...

Guardian promotes McCall

25 Apr 2000 | by COLIN GRIMSHAW

Carolyn McCall has been formally appointed the successor to Guardian Newspapers managing director...Carolyn McCall has been formally appointed the successor to Guardian Newspapers managing director Caroline Marland. Guardian Media Group chief executive Bob Phillis said McCall would act ... . The Guardian is being guarded about stating absolute figures. Stuart Taylor, who recently added sales ...

Guardian introduces online subscription

10 Jul 2003 | by Colin Grimshaw

Guardian Unlimited is to follow the lead of FT.com and start charging for some of its services...editions. An annual subscription to an online Guardian will cost 98.57 and the online Observer will cost ... subscribers, The Guardian and The Observer versions will be available to UK users. The Times decided ... be adversely affected by people switching to the online version. From July 8, Guardian Unlimited began ...

Guardian sacks Leagas Delaney

21 May 1998 | by ANNE-MARIE CRAWFORD

The Guardian has split with its long-standing creative agency, Leagas Delaney, following creative...The Guardian has split with its long-standing creative agency, Leagas Delaney, following creative differences. In a prepared statement, The Guardian said: There is a difference of opinion on how the paper should move forward through its advertising. The Guardian has therefore decided ...

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