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Coral 'Off The Ball' by Partners Andrews Aldridge

The football panel show launches on 12 January. It will be hosted by The Guardian 's football writer Will Buckley and feature comedians and journalists such as Nick Hancock, Harry Pearson and Martin Kelner. Partners Andrews Aldridge has created a series of puppet characters that will give post ...

The Guardian 'The Three Little Pigs' by BBH

The Guardian has launched a brand campaign to showcase its open journalism and multiplatform...The TV, digital and print work is the first by Bartle Bogle Hegarty. The TV ad aims to illustrate The Guardian s new model of journalism through an ironic retelling of The Three Little Pigs fairy ... picture", was first used in the "points of view" Guardian campaign in 1986. ...

Cobra 'Cobra train' by BMB

documentary films directed by George Belfield, on the Guardian s Travel site . Each film, over which the Guardian had final editorial approval, tells a story of modern India as seen through the eyes of a ...

Orange 'Gold Spot - intermission' by Fallon

The latest Gold Spot sees the return of the fictitious Movie News team to a cinema in the US, where they meet and interview the Orange phone guards, who take their jobs as the guardians of entertainment very seriously. The tongue-in-cheek instalment, created by Fallon, focuses ...

Will Guardian model appeal?

In recent years, it has been possible to forget that The Guardian, during the 90s, had just about ... not always met in this digital era, however, and critics suggest that The Guardian has, at times over ... to be looking at new paid-for digital products. Put starkly, Guardian News Media, which lost more than 38 ...

Guardian publisher pitches trading remodel

Guardian News & Media (GNM), the publisher of The Guardian and The Observer, is investing a six...individual platforms such as The Guardian newspaper, the guardian.co.uk website and its other digital ... recruitment ads. Freeman said: "We believe that the Guardian's commitment to open journalism makes us a ...

The Guardian reviews direct marketing account

Guardian News & Media is reviewing the direct marketing account for The Guardian....The review follows The Guardian s investment in a new direct marketing team that is responsible for maintaining and building the newspaper s relationship with its readers. It has contacted agencies directly. MRM Meteorite currently handles The Guardian s strategic planning, subscriber products, subscriber ...

Andrew Miller backs Guardian's content to win

Guardian Media Group's chief executive wants to extract value from its newspapers' recent editorial...At the end of March, Guardian News Media is inviting the public to an open weekend at its King's Cross office in London. Unlike The Guardian's online content, though, the live experience isn't free ... is hardly the most open and democratic entry point. But The Guardian is determined to push its openness ...

Guardian promotes Steve Wing to lead mobile

Guardian News & Media (GNM) has promoted its head of digital marketing, Steve Wing, to the new role...an incredible year for the Guardian on mobile, one that included the launch of our iPad edition and finished ... in our strategy to date and in his new role will focus on further expanding the Guardian's reach and revenues on mobile platforms." Wing joined Guardian Unlimited as launch advertising manager in 1999 ...

Pick of the Week - Bartle Bogle Hegarty, The Guardian

Anne Cassidy is entranced by Bartle Bogle Hegarty's "The Three Little Pigs" for The Guardian:..."This has been the first obvious awards contender out of the UK so far this year. Made by Campaign's Agency of the Year for Campaign's Medium of the Year, it cleverly uses a simple tale to show how The Guardian handles the complexities of modern journalism." The ad was created by Matt Fitch and Mark Lewis ...

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