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LONDON - Guardian Newspapers is putting its below-the-line account up for review....The account covers direct marketing and sales promotion across Guardian Newspapers' various publications including The Guardian , The Observer and online service Guardian Unlimited. The incumbent on the account is KLP Euro RSCG. Several agencies are thought to be pitching against KLP ...
LONDON - Guardian Newspapers is putting its below-the-line account up for review....The account covers direct marketing and sales promotion across Guardian Newspapers' various publications including The Guardian , The Observer and online service Guardian Unlimited. The incumbent on the account is KLP Euro RSCG. Several agencies are thought to be pitching against KLP ...
The Guardian was the only quality daily to enjoy month-on-month and year-on-year circulation rises
this example from the Media Guardian has done. At first sight it could be confused with a missive from a ... very simple yet effective insert advertising the Media Guardian. As it looks like an e ...
Guardian Unlimited Network, the Guardian Media Group s online brand, has appointed KLP Euro RSCG...Guardian Unlimited Network, the Guardian Media Group s online brand, has appointed KLP Euro RSCG ... professionals on their lunch hour. Guardian Unlimited spokeswoman Sophie Silocchi said: We have used ... -the-line advertising for The Guardian. Guardian Unlimited has ten web sites, including a version ...
LONDON - Claydon Heeley Jones Mason has won the Guardian Newspapers direct marketing business....the business last December. Claydon Heeley will handle all direct marketing for The Guardian, The Observer and Guardian Unlimited. Last year, Claydon Heeley was appointed to develop sales promotion for Guardian ... , and several other agencies. Marc Sands, the marketing director at Guardian Newspapers, said: "Brann pitched ...
Callcredit is building a customer database for The Guardian to support the newspaper's new delivery...website. Kai Muxlow, newspaper sales manager at The Guardian, said: "Callcredit has a great deal ...
LONDON - The Guardian is stepping up subscription marketing activity as part of an effort to pick...Guardian Weekly currently has around 10,500 subscribers in the US and sells about 1,300 newsstand copies there priced at $3.95 (£2.20). The new direct mail campaign, created by Beekman Marketing ... Ricketts, publisher of Guardian Weekly, said: "North America is a strong market for Guardian Weekly. We ...
LONDON - Guardian Newspapers is shifting its direct marketing business out of Claydon Heeley Jones..., called Guardian Creative. The arm will handle all direct marketing, sales promotion and ambient briefs for The Guardian and The Observer. CHJM has worked on the account for just over three years. Its contract will be terminated at the end of the year. Guardian Creative will also take on the development department ...
LONDON – Guardian Unlimited is launching a subscription-based diet advice service in partnership...Known as Eat Right, the service will be accessed from Guardian Unlimited, the website linked to The Guardian and The Observer. EDiets has editorial and advertising relationships with other sites, including MSN and Handbag.com, but Guardian Unlimited is the first partner to rebadge the service ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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