Guardian move
08 Jun 2004 | by MediaWeek
Do media sales people know what they’re talking about?
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Guardian sites
07 Jan 1999 | by STEVE BELL
The Guardian is launching Guardian Unlimited, a network of web sites which include the hub site...The Guardian is launching Guardian Unlimited, a network of web sites which include the hub site, Guardian Unlimited and the specialist sites, Cricket Unlimited and News Unlimited. To mark the launch, the paper is running a week of themed editorial called Get the Net Week . The site can be found at www.guardianunlimited.co.uk. ...
Media DNA - Guardian Unlimited/The Guardian
14 Dec 2004 | by MediaWeek
The trend for traditional media brands to have an online version lends itself particularly well to print since online and print formats are consumed in similar ways and are perceived, according to media DNA, to be the most similar in type.
Guardian relaunches jobs site
23 Mar 2004 | by MediaWeek
Guardian relaunches jobs site...The Guardian claims the new site will give advertisers a better match for applicants than ... directly to them,” claimed Helen Bird, The Guardian’s head of classified. “It eliminates the need ... .” The Guardian again stoked up the broadsheet issue last week, just weeks after ruling out a move to tabloid ...
Media choice: Guardian Monthly
29 Nov 2006 | by Nik Vyas, Group press director, ZenithOptimedia
Guardian Monthly is the latest magazine from the Guardian Media Group....magazine range (Guardian Weekend and G2), as well as the Observer Monthly publications (Food, Music, Sport ... account from one. Locally produced expat magazines are of inferior quality to Guardian Monthly, so there should be demand for this well-crafted title. Publisher: Guardian Media Group. ...
Guardian Direct to go
11 Feb 1999 | by ALEXANDRA JARDINE
Guardian Direct, the motor and home insurance brand of Guardian Royal Exchange (GRE...Guardian Direct, the motor and home insurance brand of Guardian Royal Exchange (GRE ... . The brand change is likely to begin with AXA s initials prefixing the Guardian Direct name. Guardian Direct has a relatively small share of the market. According to the latest figures from ...
Guardian revamps online brand
25 Jan 2001 | by Louise Banbury
Guardian Unlimited, the online business of Guardian Newspapers, has revealed a new brand strategy...LONDON (Brand Republic) - Guardian Unlimited, the online business of Guardian Newspapers, has revealed a new brand strategy, further new site launches and a 6m marketing push for 2001. Guardian ... address for the network will change from guardianunlimited.co.uk to guardian.co.uk. The change re ...
Guardian Weekly relaunches website
09 Aug 2007 | by Jacquie Bowser
LONDON - Guardian Unlimited has relaunched the website for the Guardian Weekly, the international...-person user generated content or eyewitness reports commissioned from various sources including Guardian ... to other users comments and store their favourite articles. Mark King, editor of the online Guardian ... format found on the recently relaunched Guardian Unlimited home page and its travel and science ...
Guardian redesigns homepage
10 May 2007 | by Robin Parker
LONDON - The Guardian has revamped the homepage of Guardian Unlimited in a new "widescreen" format..., guardian.co.uk, now features breaking news, accompanied by an image of the day that links to a separate ... pictures flagging up miscellaneous content running down the side. The look is modelled on the Guardian s travel site, travel.guardian.co.uk and is expected to be used for other sections, which are currently ...
CD giveaway for Guardian
21 Apr 2004 | by MediaWeek
The Guardian will give away another free music CD with its Saturday package this weekend, reports...On April 24, readers will receive a CD (called an “FCD” by the Guardian) featuring tracks from Franz Ferdinand, Elbow, Kings of Leon, Belle and Sebastian, the Libertines and Fun Lovin ... activity to support the promotion. Marc Sands, marketing director at Guardian Newspapers ...
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