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Guardian Unlimited, the online business of Guardian Newspapers, has revealed a new brand strategy...LONDON (Brand Republic) - Guardian Unlimited, the online business of Guardian Newspapers, has revealed a new brand strategy, further new site launches and a 6m marketing push for 2001. Guardian ... address for the network will change from guardianunlimited.co.uk to guardian.co.uk. The change re ...
LONDON - The Guardian has signed a six-figure deal with VisitEngland to promote trips...-fareast-language:#0400; mso-bidi-language:#0400;} The Guardian will produce a series of supplements sponsored ...
LONDON - The Guardian and The Observer are launching a flight promotion with American Airlines...Heathrow. The promotion is being supported by a joint Guardian and Observer advertising campaign ...
- The Guardian has joined forces with BBC Radio 1 in a unique partnership between two...- The Guardian has joined forces with BBC Radio 1 in a unique partnership between two ... on what the Guardian is already doing through its www.glastonbury98.co.uk Website, which is the first ever ... the Guardian will also be producing the mini-Guide free to all those attending the event, which it also ...
- The Guardian has joined forces with BBC Radio 1 in a unique partnership between two...- The Guardian has joined forces with BBC Radio 1 in a unique partnership between two ... on what the Guardian is already doing through its www.glastonbury98.co.uk Website, which is the first ever ... the Guardian will also be producing the mini-Guide free to all those attending the event, which it also ...
"You can't miss the BA campaign currently running at Waterloo station. It's in the ticket hall, up the escalators and along the corridors. This is a great example of an advertiser focusing on one battlefront and chucking the works at it. BA has correctly deduced that Eurostar is the key competition...
Eurosport has poached Mark Alexander from Guardian Unlimited to be its first internet sales...Eurosport has poached Mark Alexander from Guardian Unlimited to be its first internet sales manager. Alexander has already sold banner ads to British Airways, despite being in his new job for less than a week. BA is using Eurosport.com, which gets more 12 million page hits a month ...
for The Guardian as group sales manager....Marcus McKenzie, strategic planner at The Daily Telegraph, used to work in Johannesburg for The Guardian as group sales manager. Johannesburg is purported to be the most violent democratically run city on the planet. It has one of the highest rates of rape and, where weapons are concerned ...
LONDON - A newly established Polish website, set up by former Guardian journalists, has hired Lewis...Polot.co.uk was launched in May by four former Guardian journalists. Eva Lake, Lorna Willis, Will Ricketts and Ian Popeck have joined forces to set up the site, which received nearly 700,000 hits in its first month. Lewis is helping Polot target Britain's one million Poles with their 'One million minds ...
The Advertising Standards Authority runs an ad in The Guardian, explaining that it judges ads...on Bose sound docks for iPods. In The Guardian, it shifts the focus to printers, and in The Daily ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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