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Lexis Public Relations has been hired by Guinness UDV's wine division to spearhead the relaunch of its French wine brand Piat d'or. The division, Percy Fox & Co, approached the agency on the back of its previous work for the sister brand Guinness. The agency was appointed following a pitch ...
The Ogilvy and Mather advertising, PR and direct marketing group has appointed MacLaurin Group to counter negative publicity surrounding its advertising division. The advertising division has suffered a number of high profile client losses in the last 18 months, including Woolwich, Bupa, Guinness ...
per cent of new business moves in advertising. Its clients include Camelot, Guinness ...
market share, is number two in a draft stout market still dominated by Guinness. Whitbread s aim ... Guinness. The team spent a lot of time simply blue skying ideas. The outcome was that Murphy ... caravan commercial. Media relations work continued throughout, becoming heated when Guinness ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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