03 Dec 1998
| by MARK BISHOP, Manager of online services
Site: Guinness...Site: Guinness
Where to find it: www.guinness.com
We re always told the black stuff tastes better across the water.
Fortunately the Guinness internet experience is the full pint from
wherever you access it.
And if some of the pages take too long to download, Guinness has ...
21 Mar 2007
| by Matt Mills, Director, Unite Search Marketing
Guinness ads have much to live up to, and as someone with a long-standing admiration for the brand...is ultimately a sound piece of work. With this campaign, Guinness leaves no doubt that it will continue ...
down-time - something a serious Guinness
drinker must become adept at. After all, the best things come ...
21 May 1998
| by RUTH NICHOLAS
Guinness has launched an advertising campaign this week on the
Mirror Group s Web sites...Guinness has launched an advertising campaign this week on the
Mirror Group s Web sites, complementing the start of its new TV
campaign. Online ads appear on sites of The Mirror (www ...
who wait
- Guinness .
It was created by Brann Interactive.
...
31 May 2007
| by Kunal Dutta
for Guinness..... The review is being run direct out of Guinness s Dublin head office. Up until now, digital duties for Guinness have been assigned to Diageo roster agencies on a region-by-region basis. The brand is now looking ...
30 May 2007
| by Gareth Jones
LONDON - Guinness is reviewing its global digital advertising account, which is currently split...about the brief, which comprises online advertising in multiple international territories. Guinness ...
with the web and interactive TV advertising ahead of plans to increase its digital marketing spend. Guinness ...
waiting for a pint of Guinness to settle. Guinness was unavailable to comment. ...
15 Mar 2011
| by Sarah Shearman
Guinness has launched an augmented reality Facebook app, which pours and shares a virtual pint...Visitors to the Guinness Facebook page can use the app, created by Geronimo, to pour themselves a ...
the "friendliest" day of the year.
Dawn Topham, senior brand manager at Diageo Guinness Continental Europe said: "Guinness is an iconic brand synonymous with St. Patrick's Day, so we wanted to drive fun brand interaction ...
09 Jan 2008
| by Richard Annable, Partner, Cardinal Research
With Guinness sales looking a little flat, Diageo has turned to designer Richard Seymour for a bit...blow-out,
Guinness really should be trying harder. Agency: Carlson Marketing. ...
13 Aug 2002
| by Maja Pawinska,
LONDON - Guinness is using direct mail and email to drive traffic to its website as part of a...today, to promote a new game on guinness.com.
The game, 'Summer Fling', is a Frisbee-type game between ...
top prize of a a fridge packed with Guinness Draught in cans. It was created by Carlson Digital, the interactive arm of Carlson Marketing Group.
The mailer and email are going out to existing Guinness ...
12 Apr 2007
| by Jacquie Bowser
LONDON - Guinness World Records has signed a deal with Joost, the internet TV service...Initially about 35 hours of the UK show, Ultimate Guinness World Records , will be available to Joost globally. Additional content will be added each month, with Guinness World Records controlling ...
and is available to users for free. Ryan Tunstall, IT operations director for Guinness World Records, said ...
02 May 2011
| by Sarah Shearman
Diageo GB's first iAd, launching tomorrow (3 May), will promote the Guinness 'More Life in the Dark...in a noisy bar by selecting an image of how many pints of Guinness they want to show to the bar staff.
The ad also invites users to sign up to Guinness communications to keep up to date with brand promotions.
Guinness will be rolling out a promotional video, created by TMW, to demonstrate how to engage with the iAd ...