25 Mar 2009
| by Richard Wood
tournament have given Guinness a strong start to the brand's 250th anniversary year. Guinness' most recent ...
happens inside a pint of Guinness. First aired on 26 February, the ad is an update of the campaign ...
of the Guinness brand in the run-up to St Patrick's Day on 17 March. The accompanying BrandIndex chart suggests ...
04 Nov 2008
| by Sundip Chahal
. However, the alcoholic brand with possibly the most unforgettable advertising campaigns is Guinness. Brand awareness for Guinness has been developed through numerous means, including heavyweight sports ...
"Surfer" campaign, the Guinness ads have showcased the Diageo-owned drinks brand's famous slogan: "Good ...
05 Aug 2010
| by Sara Kimberley
Diageo has appointed Tullo Marshall Warren to handle the Guinness relationship marketing...The agency won the business after a competitive pitch against the Guinness roster agency RMG Target, which is based in Ireland.
Guinness is looking to ramp up its relationship marketing activity ...
started in 2002. The agency has handled direct work for Guinness in addition to work on Gordon's gin ...
06 Mar 2012
Abbott Mead Vickers BBDO has launched an online campaign to encourage consumers to "round up their mates" to celebrate St Patrick's Day on 17 March.
24 May 2012
| by Sara Kimberley
Guinness is seeking a shop to handle its digital and direct accounts as it looks to consolidate its...handles the Guinness UK digital and direct business.
Abbott Mead Vickers BBDO, the brand's global ...
launched Guinness' first-ever iAd campaign. The ad began with a narrator promising to show the user where ...
a drink in a noisy pub by selecting an image of how many pints of Guinness they wanted to order from ...
17 Mar 2011
People found the latest online Guinness spot by AMV BBDO, which ran in the lead-up to St. Patrick
29 Mar 2012
With work from Dulux, Starbucks, Ikea, Guinness, PlayStation and Nissan....?
Guinness . Lastly, a nice little viral that makes me feel all warm and gooey about being back in Blighty ...
Yorkshire commentators, "Round up your mates" feels more John Smith's than Arthur Guinness.
That's me ...
, but it is doing a job.
Turning to the online film for Guinness on St Patrick's Day, and I finally find ...
07 Oct 2011
With work from Cadbury, French Connection, Philips, Guinness, Magners and Halifax....to write this column, I get Guinness . And every single time, I struggle for something nice to say. Ditto ...
angle with Guinness and Magners, along with the Catalan Dada influence in French Connection, as I ...
the Irish, even though, bizarrely, Guinness ' "the flag" is trying to disguise the fact. And yet I feel ...
30 Sep 2010
| by Anne Cassidy
Walter Campbell, the creator of the Guinness "surfer" ad, has been named a creative partner
01 Apr 2010
| by Noel Bussey
LONDON - Bartle Bogle Hegarty has hired Ian Heartfield and Matt Doman, the team behind Guinness