05 Aug 2010
| by Sara Kimberley
Diageo has appointed Tullo Marshall Warren to handle the Guinness relationship marketing...The agency won the business after a competitive pitch against the Guinness roster agency RMG Target, which is based in Ireland.
Guinness is looking to ramp up its relationship marketing activity ...
started in 2002. The agency has handled direct work for Guinness in addition to work on Gordon's gin ...
24 May 2012
| by Sara Kimberley
Guinness is seeking a shop to handle its digital and direct accounts as it looks to consolidate its...handles the Guinness UK digital and direct business.
Abbott Mead Vickers BBDO, the brand's global ...
launched Guinness' first-ever iAd campaign. The ad began with a narrator promising to show the user where ...
a drink in a noisy pub by selecting an image of how many pints of Guinness they wanted to order from ...
13 Jun 2011
| by Arif Durrani
Diageo, home to drinks brands Guinness, Baileys and Smirnoff, has announced plans to fund a
24 May 2012
| by Sara Kimberley
on the Guinness "greatness" and Visa "lifeflow" campaigns. He also worked at Abbott Mead Vickers BBDO and Grey ...
14 Apr 2011
| by Matt Williams
The alcohol giant, which counts Smirnoff, Guinness, and Pimm's among the brands in its portfolio, is understood to have opened talks with agencies about its plans as it looks to introduce greater social media support for its brands.
News of the pitch follows recent reports Diageo is looking to overhaul the way ...
11 Feb 2011
| by Sara Kimberley
The agency pitched against undisclosed competitors. The win strengthens TMW s position on the Diageo roster, as it already handles Guinness.
It is not clear whether the incumbent, Agency Republic, repitched. Agency Republic won the account in 2007 against two undisclosed agencies. It will, however ...
10 Feb 2012
| by Daniel Farey-Jones
including Karmarama and DLKW, Agency.com, Lbi and R/GA. Their client experience includes Guinness ...
24 Nov 2011
| by Anne Cassidy
and Diageo's Guinness and Pimm's brands. He reports to TMW's managing director, Chris Freeland.
Freeland ...
24 Mar 2011
| by Anne Cassidy
s range of TVs and made it into the Guinness Book of World Records for the most moving image cameras used ...
20 Sep 2010
| by Sara Kimberley
, Reserve Brands and Guinness brands.
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