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- Guinness has slashed its agency roster to Saatchi & Saatchi and AMV/BBDO, ditching HHCL...- Guinness has slashed its agency roster to Saatchi Our decision may come as a surprise to those who thought we were wedded to a single creative execution that threatened the diversity and creativity ... to continue with good creative work rather than seek global uniformity and neatness. Last year, Guinness spent ...
- Guinness has slashed its agency roster to Saatchi & Saatchi and AMV/BBDO, ditching HHCL...- Guinness has slashed its agency roster to Saatchi Our decision may come as a surprise to those who thought we were wedded to a single creative execution that threatened the diversity and creativity ... to continue with good creative work rather than seek global uniformity and neatness. Last year, Guinness spent ...
Guinness is returning to its "good things come to those who wait" line in a new campaign from...evolution has been driving towards a chance to drink the perfect pint of draught Guinness. As they wait ... Guinness as being the ultimate pint, and will focus on the 'good things' rather than the 'waiting'." In separate work, breaking over the bank holiday weekend, AMV resurrects the Guinness toucan brand icon in a ...
insultingly basic. Guinness' first global advertising campaign, through Irish International, isn ... this isn't the first international Guinness ad, but in conception and style it certainly is. Abbott ... to lay this all at the door of Irish International because I hardly think that Guinness will swing back ...
, and Guinness' 'surfer' ad, the latter as voted by Sunday Times readers and Channel 4 viewers. OK, they ... club', the new Abbott Mead Vickers BBDO film for Guinness. As the successor to the greatest ad of all ... it as highly as everyone else. Partly that was because I don't actually like Guinness and I hate the taste ...
Client: Guinness...Client: Guinness Product: Guinness Title: Swimblack Agency: Abbott Mead Vickers BBDO Production Company: Academy Commercials Director: Jonathan Glazer Lighting Cameraman: Ivan Bird Producer: Nick Morris Client Supervisor: Andy Fennell ...
Guinness looks set to target younger drinkers in its first work from Abbott Mead Vickers BBDO....Guinness looks set to target younger drinkers in its first work from Abbott Mead Vickers BBDO ... in winning the pounds 12 million Draught Guinness business. The agency is understood to be preparing ... campaign. The Abbott Mead Vickers group is now likely to target Guinness s huge below ...
LONDON - Saatchi & Saatchi Worldwide and BBDO are going head-to-head in a pitch for a Guinness...it will celebrate in December 2009. The global Guinness account is shared between the networks, with Saatchis ... . Jonnie Cahill, the global marketing manager for Guinness, said: We re currently looking at a number ... whether the pitch will lead to a bigger global pitch for the entire Guinness account, but senior Diageo ...
Guinness has gained a promotional slot on the front cover of next month s Loaded magazine as part...Guinness has gained a promotional slot on the front cover of next month s Loaded magazine ... . The activity is part of an ongoing attempt by Guinness, which has never previously advertised in the IPC lads ... issue will carry a Guinness product shot, flagging up what the coverline describes as 32 pages ...
Guinness and one of its agencies were this week accused in the High Court of ripping off a...Guinness and one of its agencies were this week accused in the High Court of ripping off a ... , Guinness Brewing Worldwide and its Guinness plc parent for alleged copyright infringement. The agency and Guinness deny any wrongdoing. Norowzian claims Arks made the ad - which he says ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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