24 Jun 1999
| by STEVE BELL
Guinness this week launches an inaugural pounds 2m TV and poster
campaign for its Guinness Draught...Guinness this week launches an inaugural pounds 2m TV and poster
campaign for its Guinness ...
regular Guinness falls on his back, to a voice-over that says
New Guinness Extra Cold Served at four degrees, it s Guinness but just
that little bit cooler .
...
20 Feb 1997
| by WINSTON FLETCHER, chairman of Delaney F
Guinness Brewing GB starts its St Patrick s Day advertising push on
February 24 with a series...Guinness Brewing GB starts its St Patrick s Day advertising push on
February 24 with a series of ads running until March 17. The Ogilvy s
Day. Most cannot answer the questions but the ads urge them to celebrate
with a drink anyway. Guinness is planning a pounds 5m spend around the
day.
...
08 Feb 2006
Guinness is launching an ad campaign based around its association with rugby to coincide...The ad launches on 13 February and builds on the 'Good things come to
those who wait' campaign. The £2.5m push is part of a £5m
spend brand owner Diageo has set aside for spring and summer 2006. The
ad will promote the drinking of Guinness at home, and is part of a drive
that includes sponsorship of Sky Sports ...
25 Mar 2009
| by Richard Wood
tournament have given Guinness a strong start to the brand's 250th anniversary year. Guinness' most recent ...
happens inside a pint of Guinness. First aired on 26 February, the ad is an update of the campaign ...
of the Guinness brand in the run-up to St Patrick's Day on 17 March. The accompanying BrandIndex chart suggests ...
12 Mar 1999
Client: Guinness...Client: Guinness
Product: Guinness
Title: Swimblack
Agency: Abbott Mead Vickers BBDO
Production Company: Academy Commercials
Director: Jonathan Glazer
Lighting Cameraman: Ivan Bird
Producer: Nick Morris
Client Supervisor: Andy Fennell ...
06 Aug 1998
| by VICTORIA MEDHURST
Guinness has secured the first screening of a cinema ad at a film
premiere as part of a package...Guinness has secured the first screening of a cinema ad at a film
premiere as part of a package ...
in London s West
End.
The Guinness advertising package includes cinema tickets backed with
Guinness branding. At the premiere, 4000 pints were given away in
samples of draught Guinness ...
21 May 1998
| by RUTH NICHOLAS
Guinness has launched an advertising campaign this week on the
Mirror Group s Web sites...Guinness has launched an advertising campaign this week on the
Mirror Group s Web sites, complementing the start of its new TV
campaign. Online ads appear on sites of The Mirror (www ...
who wait
- Guinness .
It was created by Brann Interactive.
...
04 Nov 2008
| by Sundip Chahal
. However, the alcoholic brand with possibly the most unforgettable advertising campaigns is Guinness. Brand awareness for Guinness has been developed through numerous means, including heavyweight sports ...
"Surfer" campaign, the Guinness ads have showcased the Diageo-owned drinks brand's famous slogan: "Good ...
06 Nov 1997
| by DANNY ROGERS
as that of Guinness is both a privilege and a nightmare. However, Ogilvy
s first experience with the stout proved that Guinness can,
indeed, be good for you - the Rutger Hauer Man with the Guinness
campaign spanned seven years and 21 films.
Two years ago, Guinness decided that consumers had become too
comfortable ...
26 May 2000
| by EMMA HALL
The Guinness surfer commercial by Abbott Mead Vickers BBDO has
scooped an unprecedented two Gold...The Guinness surfer commercial by Abbott Mead Vickers BBDO has
scooped an unprecedented two ...
Guinness commercial, bet on black, won a Silver for use of
music. AMV s TV idents for Guinness also won a Silver.
Guinness s domination of D s mental wealth spot for Sony PlayStation won a Silver ...