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Stuart Pearce and Kelly Brook star in Sony trade-in ads

LONDON - HS&P and Live & Breathe have created a World Cup-focused marketing campaign for Sony UK...-football stars with a different old product that can be traded in for a new Sony one. HS P have also created a ...

Sony hands retail marketing account to HS&P and Live and Breathe

LONDON - Sony has appointed HS&P and Live & Breathe to handle the retail marketing account for its...The agency picked up the business after a pitch against three other agencies, including Iris, the incumbent on the account. The process was handled by Oystercatchers, and comes two months after HS P was awarded a CRM brief from Sony for its retail division. Following the appointment, HS P and Live Breathe ...

Sony appoints HS&P and Live & Breathe to retail marketing account

LONDON - Sony UK has appointed HS&P and Live & Breathe to handle its below-the-line retail...relationships. HS P and Live Breathe jointly pitched and have picked up the account as a partnership ...

Opinion: More than a one-night stand

out the downturn, argues Louise Isaacs, head of the loyalty practice at HS&P

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.