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Brand MAX, the two-day summit and networking event for senior marketers, will feature the biggest names in global marketing and communications, brought together by Media Week and the Haymarket Brand Republic Group . BrandMAX will focus on every aspect of the marketing mix and how to optimise ROI ...
BrandMAX , the two-day summit and networking event for senior marketers, brings the biggest names in global marketing and communications together. This year's event is run in association with JWT ... , from 21 to 22 September. It will focus on every aspect of the marketing mix and ways to optimise ROI ...
's and Lambie Nairn's Big Book creation outside the Palais. The giant book of photographs by global marketers ...
is leading the market in transforming the media agency model and a crucial element of this has been ... for the management of Microsoft s Xbox account across 37 markets, including social media activity around the roll out ...
, is not shocked by the results for Loaded as he thinks the market has shifted away from the title. He said: "Out of all the titles, Loaded s market is really coming to an end. I think we all used to read it when ... or thirst for the titles in the men s weekly market anymore, and I think consumers are now focusing ...
in the display market, with an actual decline in mature European markets. The UK was down by close to 5% year ...
sells 409,043 copies in the UK, while OK! is the market leader with 588,546 copies. ...
. He believes pay TV s share of the UK marketing will increase from around 40% to as much as 60 ...
media agencies it believes the SCC model does not reflect audience delivery and distorts the market ...
Executives at the newspaper had previously hinted they would push to increase its distribution from 600,000 to 700,000 copies. However, the final decision depended on positive signs in the advertising market. It has now confirmed it will go ahead with the plans from October this year. The 100 ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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