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Sony readies launch of new handheld PlayStation and social network

Sony is to launch its Next Generation Portable PlayStation device, known as the NGP, towards the end of 2011, which will feature the 'Live Area' gaming social network.

180 Amsterdam lands pan-Euro Sony PlayStation ad task

. The move comes as the technology giant prepares a push for its new PlayStation Vita handheld games device ...

Leagas Delaney wins £8m Gizmobies pan-Euro ad account

Gizmobies 3-D skins protect electronic devices, including mobiles, iPads and handheld games consoles. The covers are already available in America, Japan and Australasia, and will soon launch across Europe in the UK, Germany, Italy and Russia. Initially the products will be sold in Retail ...

Canada Tourism launches global ad review

by visitors to Canada. The executions showed hand-held camera footage of tourist attractions such as icebergs ...

Kenwood kicks off global advertising review

. This followed a 2009 campaign for Kenwood s hand-held blender, created by the Idealogy Group, that was censured ...

Agencies line up for PlayStation digital

Network. Meanwhile the company has also seen its new PlayStation Vita handheld games device which ...

Industry view: How will the 'new iPad' change marketing?

handheld", but although it would cause disruption in the industry, this would be "tempered by a higher iPad ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.