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LONDON - TBWA\, part of the Omnicom Group, is to launch a new network dedicated to healthcare...TBWA\WorldHealth will be a global marketing network and will harness the resources of Omnicom-owned pharmaceutical and healthcare agencies. These include Brand Architecture International, which has offices in New ... executive of TBWA\. Healthcare clients currently handled by the agencies involved include AstraZeneca ...
it as the first healthcare super brand. The campaign launches next week across Western Europe and is supported ... the healthcare category is approached creatively. The campaign highlights that Vicks understands people. ...
LONDON - Synovate has appointed Bob Douglas, formerly head of Synovate Healthcare's global custom...During a healthcare research career spanning more than 30 years, London-based Douglas has spent ... in 2004 and set up its global client relationships programme for healthcare. He has been responsible ... teams. In his new role, Douglas will assume overall responsibility for Synovate's healthcare unit ...
LONDON - Omnicom has acquired a majority stake in Consultech, a healthcare marketing agency based...including OMD, PHD and TBWA\. David Stark, president and chief executive of DAS Asia-Pacific Healthcare, said: During 2007 we have already seen strong growth in our healthcare footprint in China through our association with Consultech. Moreover, Consultech s solid healthcare credentials and know-how are helping ...
LONDON - Bupa Hospitals has rebranded as Spire Healthcare following its £1.44bn takeover by private...of the business is used to support this theme. Emma Inston, head of marketing and sales at Spire Healthcare ... hospitals sector. I believe the Spire Healthcare name and logo are distinctive and memorable ...
French advertising group Publicis has bought Nelson Communications, a US healthcare marketing...healthcare marketing specialist, in a deal which makes it the largest player in the sector. Publicis ... to create a world leader in the healthcare sector. Our intention is to develop this activity aggressively ... will be run by Tom Moore, currently head of healthcare communications at Publicis. ...
LONDON - HP is targeting healthcare professionals with a direct mail pack rolling out today...impact personalised campaign. Healthcare professionals are under tremendous pressure and our solutions ...
NEW YORK - Google is making what could be the first of many moves into the healthcare market in a...no announcement about its plans, but the WSJ speculates that the company has big ambitions in healthcare ...
, to the position of healthcare research director....Jacombs will relocate to Singapore to head its regional healthcare team, where he will work ... ' 19 years' experience in healthcare market research made him "ideally suited" to drive the company's latest healthcare research technology. Stephen Potts, regional director for healthcare research at TNS ...
LONDON - Integrated agency Gyro International has acquired specialist healthcare PR firm...Hsdcommunications was formed in 1998 and represents companies in the complementary healthcare ... Atlantic, said the acquisition would strengthen its presence in the healthcare sector. Gyro also acquired healthcare marketing agency Woolley Pau for an undisclosed sum in November; biochemical industry marketing ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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