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Autoglass appoints new marketing director

of the Saga Healthcare business on 21 May. News of the shake-up comes as the brand places greater focus ...

Waitrose to sell products at Shell petrol-station forecourts

Waitrose with healthcare and well-being ranges and Waitrose supporting Boots with a range of foods ...

Andrew Walmsley on Digital: Data sharing and caring

tips, such as how to withdraw from it. For years, healthcare providers in the UK have pursued shared ... of healthcare (where being, as my grandmother put it, 'under the doctor' meant one was expected to do as one ... the development of therapies has been slowed by a lack of transparency in healthcare, and progress ...

FA seeks sponsors for English National Football Centre

suite. The FA is due to announce its healthcare partner within a week. The venture is being led ...

Campaign Viral Chart: Nike interactive ad nets first place

. The ad, attacking Obama on job creation and healthcare, has been viewed just under half a million times ...

Helen Edwards on Branding: The contrast ratio

packaging by looking beyond its humdrum healthcare category, and into the handbags and sports kits of its ...

Helen Edwards on Branding: Apple of their eye

OK, I haven't heard the exact words: 'How can we become the Apple of the fish finger market?' I've come close, though. Marketers love Apple, just like almost everyone else, and increasingly, they are turning admiration into imitation. Category distance is no barrier: from healthcare to automotive ...

City Republic: Darling to slash VAT and raise top rate taxes

then be able to unwind some of the costly healthcare and pension benefits they currently offer and clearly can ...

Biggest brands: Top 10 brands by product category 2008

toiletries, healthcare, petcare, savoury home-cooking, spirits, wine, beer and household cleaning Dairy: 8 ... -80 -7 Healthcare: 1.5bn (+1%) The major multiples are continuing to steal share of the market ... . Top 10 Healthcare Brands 2008 Rank Brand Sales ( m) Sales ( m) % change 2008 2007 ...

The Year Ahead

, Global category director for surface care Reckitt Benckiser The household, healthcare and personal ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.