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Wyvern adds telecoms and medical lists to portfolio

LONDON - Wyvern Direct Response has added three lists to its portfolio, covering the healthcare

IT and medical shops lead PR growth tables

Healthcare and information technology and are the fastest growing areas in public relations...Healthcare and information technology and are the fastest growing areas in public relations, according to this year s Marketing PR League Tables - and the boom is leading to staff poaching and salary inflation. Mike Ravden, managing director of IT specialist Bite Communications, described ...

Stop Press

director for both its insurance brands and those of PPP Healthcare, which the company acquired earlier...Guardian Royal Exchange has appointed Simon Rhodes to the newly created role of UK marketing director for both its insurance brands and those of PPP Healthcare, which the company acquired earlier this year. Rhodes will report to Peter Owen, who has also been promoted to the new role of group ...

General Electric 'future folklore' by TBWA\Tequila\Shanghai

The films, called "fireflies" and "water", aim to demonstrate how GE s innovative solutions help address China s most pressing environmental and healthcare challenges. The campaign launched with the online film "borrowing the wind" in October. ...

DIRECT: British Gas goes digital to boost customer base

The Centrica-owned firm, which is reviewing its above-the-line spend through The Haystack Group, is focusing the latest ad on 'healthcare for the home'. Created by EHS Brann, the campaign is the first by British Gas to make use of 'rich- media' pop-up ads alongside Flash banners, e-mail, doordrop and direct ...

Corrections

A Hotline in Campaign last week carried incorrect information on two promotions at Emap. Nick Morgan is appointed the managing director of the Healthcare division, and Jake Arnold-Forster becomes the managing director of the Public Sector Management division. Derek Carter continues as the chief ...

Mysis shuts financial website screentrade

The Warwickshire-based company is pulling out of the consumer market and will focus on providing software to financial and healthcare institutions. Screentrade.com and theformula.com allow consumers to buy insurance and financial services online. The company said that some of the affected employees ...

O2 mobile phone scheme helps patients with cystic fibrosis

solutions can offer a much wider range of patient centred benefits in healthcare, thus reducing the burden ... more solutions for better wireless or remote healthcare. Cystic fibrosis is the most common genetic ...

BELOW-THE-LINE: BRIEFS

Healthcare Network, an independent network of marketing and management consultancies specialising in healthcare. ...

MSL London appoints Merran Wrigley as head of technology

of US healthcare and technology PR consultancy Schwartz Communications by parent company MSLGroup. ...

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