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DDB has launched its first brand-focused work for Virgin Media since it won the £71 million account in May.
corporate relations director for Heineken UK....He has been at the WSTA, the lobbying organisation of the wine and spirit industry, for six years and will take up his Heineken role in the New Year. Beadles commented: I have had a fantastic six years with the WSTA and, whilst I will be sad to leave, I am really looking forward to this new challenge. I leave ...
Heineken, the UK's leading beer and cider business, has appointed Publicasity to handle trade press.... David Jones, UK press PR manager at Heineken, said: Publicasity demonstrated the creativity ... The company, which sells the Heineken, Foster s, Kronenbourg, Strongbow, Bulmers and John Smith ... for amplifying Heineken s recently launched Star Retailer programme which offers off-trade retailers simple ...
LONDON: Heineken has handed Ketchum its UK consumer PR account following a competitive pitch....working with its then client of 12 years, Carlsberg UK when the agency was hired by Heineken International ... Previously, Heineken used Salt for consumer projects. Salt continues to work for Heineken on a ... continues to work with Heineken Brewery brands Amstel and Birra Moretti. Ketchum has an existing ...
Two of the UK's biggest beer brands have overhauled their PR arrangements as they fight for fridge.... Coors-owned Carling - the best selling beer in the UK - currently uses Hill Knowlton for its ... are owned by the US Molson Coors Brewing Company. Meanwhile, Heineken has dropped incumbent agency Salt ... premium beers. Sadly this relationship has now come to a natural end, but we hope Heineken continues ...
Europe's largest brewer Heineken has brought in Pendomer to support its global corporate comms...The agency will work alongside Heineken's Amsterdam-based corporate comms and investor relations ... Armitstead, Greg Quine and Ben Foster, was retained without a competitive pitch. Heineken had previously worked with FTI Consulting since 2004, when the team was led by Armitstead and Quine. FTI won UK account ...
Heineken, Europe’s biggest brewer, is preparing a major financial PR push in the UK as the Dutch...for us.’ Although Heineken does not have a listing on the UK or US stock markets, its Amsterdam ... for the brand in the UK and began distributing the European version of its lager. Heineken is facing fresh ... Heineken external relations manager Manel Virjenhoek said the company had decided to appoint ...
Client: Whitbread Beer Company PR Team: Cohn and Wolfe Campaign: Heineken Export Wildest Dreams...Client: Whitbread Beer Company PR Team: Cohn and Wolfe Campaign: Heineken Export Wildest ... , Whitbread Beer Company pledge pounds 25,000 of sponsorship to a Heineken Export Travel Bursary in a bid ... and Wolfe following an independent research project which revealed Heineken Export s prime target ...
Client: Heineken PR Team: PiranhaKid Campaign: Launch of premium five per cent Heineken...Since its UK launch in the 1960s, when British palettes leaned more towards real ales and weak lagers, Heineken had sold a 3.4 per cent strength version of its lager in the UK rather than its five per ... the Heineken Cold Filtered 3.4 per cent from bars and pubs across the UK signalled the entire loss ...
to promote the Heineken brand among consumer audiences nationwide....to promote the Heineken brand among consumer audiences nationwide. The Manchester-based firm is part ... after a pitch against agencies including Cohn and Wolfe, which has handled project work for Heineken in the past. Communique s retainer contract starts this week, but it has also worked for Heineken ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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