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Foster's calls UK ad pitch

LONDON - Heineken UK has called a pitch for the Foster's advertising account after 14 years with M...'s is now owned by Heineken following a joint takeover deal with Carlsberg in 2008. ...

Foster's Aussie agony uncles return in two online ads

Heineken UK is releasing two more instalments of its Dan and Brad agony uncle ads for Foster..., brand manager, Foster's at Heineken UK, said: "Previous Brad and Dan ads tested in the top 3% of all UK ...

Heineken brings The Entrance campaign to UK TV

Heineken, the imported lager brand, introduced its global ad campaign 'The Entrance' to UK TV...with the Danish alternative pop group The Asteroids Galaxy Tour. Julia Rodger, brand manager, Heineken UK said, "'The entrance' will be the second global Heineken advertisement to be shown on UK TV screens ... this week. Heineken is an official sponsor of the League. The campaign launched in Northern Europe ...

Foster's to launch 'Good Call' ad campaign

Heineken UK is set to launch its latest advertising campaign for Foster's lager tomorrow (3 July...the UK who find themselves in some kind of social dilemma. The campaign will also introduce a new strapline for the brand, Good Call . Gayle Harrison, marketing manager of Foster s at Heineken UK, said ...

Hotline: Heineken reviewing media planning and buying account

Heineken is reviewing its global media planning and buying account....Mindshare and Starcom MediaVest Group will contest the business. Starcom is the incumbent on the £30 million UK account. ...

Heineken appoints My Agency for premium beer task

Heineken has appointed My Agency to handle the ad account for its premium Czech beer brand...ovice ad account in the UK. In the UK Heineken works with a number of agencies across its different ... will be responsible for developing the unknown beer brand in the UK by launching a campaign across print, outdoor, point-of-sale and experiential projects. The campaign will initially be rolled out in the UK ...

Heineken in hunt for Desperados global digital agency

Heineken has called a global review to find an agency to develop a digital strategy for Desperados...Desperados global positioning. Developing awareness of the brand in the UK is thought to be a key part of the brief. Desperados, which is owned by Heineken France, is understood to have held chemistry meetings ... , Dufresne Corrigan Scarlett. Heineken is looking to grow its share in European markets among 18- to 26 ...

And in the real world... RTL, Sainsbury's, Heineken and more

Heineken said that its takeover of Scottish Newcastle last year helped raise pre-tax profits by 14 per cent in the first half of the year. Source: The Daily Telegraph Sainsbury's is planning ... Times Westfield said trade was "stabilising" at its UK shopping centres, which include the complex ...

And in the real world... Tesco, Heineken, Abbey and more

earnings per share were up 13 per cent. Source: The Guardian Heineken has expressed confidence over ... months of the year. The bank, which is the UK division of Santander saw its profits rise to 1.17billion ... Best Buy, the American electricals giant, is edging closer to its UK launch by beginning a recruitment ...

Heineken appoints Starcom MediaVest to £230m global media account

Heineken has appointed Starcom MediaVest Group to its estimated £230m consolidating global media...Starcom MediaVest already held the 30m account in the UK, but it will now take on the media planning and buying business for all of Heineken's brands in 42 markets across the world. In the first phase, from 1 July, Publicis Groupe-owned Starcom MediaVest will focus on Heineken's top 15 spending ...

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