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BBH joins Heineken's £40m global roster

LONDON - Heineken has appointed Bartle Bogle Hegarty (BBH) to its £40m global creative roster...and Amsterdam in July. In the end Heineken retained The Red Brick Road on its roster, and the agency is already working on a new corporate responsibility campaign for the brand. BBH, which was informed of Heineken's decision last night, will take the lead role on Heineken's roster, and may work on the brand's UEFA ...

Jobs go at StrawberryFrog after Heineken account loss

of its £40m Heineken global advertising account to The Red Brick Road in July....the redundancies were because of the Heineken loss and, as a result, the agency has had to make cuts. Sources have ... and A-list pitches. But as has been widely reported, we lost some of our Heineken business this summer ... ." StrawberryFrog was involved in the Heineken pitch that kicked off in June against The Red Brick Road ...

Government is UK’s biggest advertiser

the UK’s largest advertiser, according to new figures.

Unilever tops 2012 Marketing Society Awards nominations

s Heineken UK Heinz Balsamic Vinegar Tomato Ketchup Clear Heinz Hellmann s Mayonnaise (Unilever ... Airways BBH Flora Cusine Unilever Foster s Heineken UK Museum of London Coley Porter Bell ... Benecol (Johnson Johnson) Sense Worldwide Bepanthen (Bayer) JWT Transport for London Honda UK ...

UK companies lead in rebranding

UK companies were the leaders in Europe last year when it came to rebranding themselves...LONDON (Brand Republic) - UK companies were the leaders in Europe last year when it came ... branding consultancy, 250 large companies in the UK changed the name of all or some of their business operations. This compares with 56 in France and 74 in Germany. In the UK, the number was boosted ...

UK-iNvest sheds staff

GlobalNet Financial, which runs the financial website UK-iNvest.com, has laid off 35% of its staff...LONDON (Brand Republic) - GlobalNet Financial, which runs the financial website UK-iNvest.com, has ... shed around 50 editorial, technical and support staff in the US and Europe, including 15 in the UK ... ( 1.39m). Chief operating officer Ron Goldie explained that UK-iNvest would cut back its online news ...

UK gaming site closes

LONDON (Brand Republic) - Online gaming company BarrysWorld has gone into voluntary liquidation after failing to raise extra funding. Unless the UK company finds a last-minute rescue deal, BarrysWorld will cease all operations on February 5. Venture capitalist firm 3i invested about 2.9m ...

Monster.co.uk hires AOL's Walma for UK marketing role

LONDON - Monster has hired Kim Walma from AOL UK as the first head of marketing for the jobs...Walma will be responsible for business-to-business and business-to-consumer marketing at Monster.co.uk and TMP Worldwide Advertising and Communications. She reports to Andrew Wilkinson, UK head of Monster ... AOL's audience and online marketing capabilities to UK media agencies and advertisers. According ...

Monster.co.uk reappoints Miller/Shandwick for UK PR

LONDON - Recruitment website Monster.co.uk has reappointed Miller/Shandwick Technologies as its UK...The firm took the decision to separate its European and UK PR work in October last year when August.One Communications was handed the UK remit, while the Weber Shandwick subsidiary continued to co ... prompted by a desire to employ a dedicated UK team for the brand in an agency 'not as huge as Shandwick ...

Power 100: The UK's top marketers

Marketing unveils the definitive guide to the UK's most powerful marketers.

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