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Heinz has appointed Publicasity to handle consumer PR for its range of soups and beans in the UK....family households about Heinz products health credentials including the five-a-day message ... . Heinz corporate and government affairs director Nigel Dickie said: Publicasity successfully demonstrated some great ideas and a real passion for our business. Publicasity MD Emma Wright added: Heinz ...
Tata Global Beverages, the owner of the Tetley tea brand, has hired former Heinz marketer Adrian...Mooney, who has been in-terim head of marketing at Weetabix for the past 18 months, has been appointed to the new vice-president of marketing role. He was previously commercial director at Heinz, where he oversaw the sauces portfolio. Mooney has also held senior marketing roles at Remington ...
Heinz has launched a TV ad for its Squeeze & Stir instant soup range, which highlights the brand...', 'Big Brother' and 'Come Dine with Me' among other shows. Squeeze Stir launched in July. Heinz ...
number of key marketing roles, including a senior marketing role at Heinz. He also occupied a senior marketing post at Orange Glo, the household cleaning company, which he left in 2003 to join Heinz. Jaffe ...
Giles Jepson has been appointed chief marketing officer at Heinz after Matt Hill was promoted...The position had been held by Hill since it was reinstated in 2010 after a year-long hiatus . Jepson has worked at Heinz since September 2008, moving from marketing director of beans, kids and meals to marketing director of sauces, soups and Amoy, before taking on the role of director of the Heinz Explore ...
Heinz bowed to health campaigners by cutting the salt in HP Sauce by almost 40 per cent this week...Traditionalists were fuming - celebrity chef Marco Pierre White proclaimed that the new taste was 'disgusting' and fans bombarded the sauce's Facebook page, calling on Heinz to 'bring back the salt'. Heinz ... of those who suggest the whole story has been manufactured for publicity purposes. Heinz must now ...
Heinz has launched a £4 million advertising campaign by Abbott Mead Vickers BBDO....The ad claims that three tablespoons of Heinz Beanz contain one of your five-a-day. It ends with the strapline: "For truly magic beans, it has to be Heinz." The endframe features the new-look can. ...
Heinz is backing John West, the canned fishbrand it bought from Unilever last year, with its first...Heinz is backing John West, the canned fishbrand it bought from Unilever last year, with its first TV advertising for seven years. The #3m campaign, developed by Leo Burnett, will run nationally for five weeks from July 13. It will be backed by trade and retailer initiatives, press advertising ...
Heinz has asked us to point out that it is to continue offering trade discounts to retailers...Heinz has asked us to point out that it is to continue offering trade discounts to retailers, contrary to last week s report. The strategic review that the report referred to will lead to, among other things, a supply-chain initiative designed to even out trade ordering throughout the year ...
Heinz is supporting a new range of Microwaveable Soups with a pounds 2m TV campaign designed...Heinz is supporting a new range of Microwaveable Soups with a pounds 2m TV campaign designed to promote the message that the product is ready to eat in two minutes. The creative, through Leo Burnett, shows a couple in bed and a balding man getting his hair trimmed to illustrate the point. Heinz ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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