06 Oct 2011
Heinz has launched a £4 million advertising campaign by Abbott Mead Vickers BBDO....The ad claims that three tablespoons of Heinz Beanz contain one of your five-a-day.
It ends with the strapline: "For truly magic beans, it has to be Heinz." The endframe features the new-look can. ...
05 Oct 2010
Heinz has launched a new £2m TV and radio advertising campaign to promote the tagline 'It has...of settings about to take their first spoonful of Heinz Soup.
Before they swallow their mouthful, each ...
continues from person to person, which Heinz believes will "bring to life the feelings of satisfaction and comfort" from a bowl of Heinz Soup. The ad aims to demonstrate Heinz soups are a quick, tasty ...
17 Nov 2010
Heinz has unveiled a new ad for its latest range addition, the Heinz Beanz Fridge Pack, which has a...Created by AMV BBDO, the spot aims to emphasise the extraordinary lengths people go to save their leftover baked beans. The ad, which broke during ITV s X Factor last weekend, features shots of fridges where Heinz beans are stored in a range of containers from egg cups to saucers.
The campaign ...
24 Aug 2009
Heinz is championing the "secret abilities" of its sauces to liven up meals with a new digital
26 Feb 2009
To launch new packaging for Heinz Baked Beans, McCann Erickson has devised a TV campaign celebrating the hassle free-nature of Snap Pots. The ad uses a split screen effect to demonstrate the four-portion packaging format and features a spectrum of Heinz Beanz lovers including a student, a young executive, a ...
16 Mar 2009
TV ad to promote the new "easy beanzy" heinz snap pots.
09 Jul 2009
Heinz Salad Cream is being pitched as the magic ingredient that will bring bland food to life in a
26 Feb 2009
Heinz is launching an ad campaign to introduce its new Deli Mayo, which it claims makes sandwiches taste as good as if you have your own New York deli man in your kitchen. The spot opens on a family going about their morning routine with "Mum" making sandwiches for the kids' lunch boxes. However "Mum ...
26 Feb 2009
Led by the idea of pourable sunshine , the campaign draws parallels between the sauce and the feelings of warmth, happiness, and satisfaction of long balmy sunny days. The TV spot, directed by Vince Squibb, uses a quintessentially British summer s day as a metaphor for Salad Cream s ability to brighten...
19 Oct 2009
The things in life that just "have to be" are highlighted in a new TV ad for Heinz that promotes...The ad, which forms part of Heinz s largest umbrella campaign in five years, was created by Abbott Mead Vickers BBDO. ...