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Interactive: Twelve ideas for 2012

10 Jan 2012 | by Nicola Clark

. In the US, for example, Heinz has introduced several products in reduced sizes with a suggested retail price ...

Unilever tops 2012 Marketing Society Awards nominations

01 May 2012 | by Kim Benjamin

s Heineken UK Heinz Balsamic Vinegar Tomato Ketchup Clear Heinz Hellmann s Mayonnaise (Unilever ...

Google ranked top brand and Dove enters top 20

18 Jan 2012 | by Loulla-Mae Eleftheriou-Smith

The YouGov BrandIndex measures consumers' perception of brands on a daily basis across quality, value, customer satisfaction, corporate reputation, general impression and likelihood of consumers to recommend the brand. The top-six brands in the index for 2011, which include the BBC, Heinz and Sony ...

Saatchi & Saatchi, W+K, BBH, Dare and AMV lead UK hope in Film Lions shortlist

24 Jun 2011 | by Anne Cassidy

for its Kronenbourg "slow the pace" and Axe "axe angels" work. AMV BBDO is shortlisted for Heinz "happy ...

Power 100: 100 to 50

17 May 2011 | by Nicola Clark

reach consumers. 68: MATT HILL - HEINZ Hill is clearly well-thought of at Heinz, having been ...

Wilkinson Sword backs Movember for third time

21 Oct 2011 | by Loulla-Mae Eleftheriou-Smith

. This week, Heinz announced it is launching a limited edition bottle of its HP Sauce as part of its support ...

Private Hear ads for review October 2011

13 Oct 2011 | by Suzanne Bidlake

Heinz - Tomato Soup Script: Caroline Quentin: I m always wondering what counts as one ... discovered something red that does count Heinz Tomato Soup. One bowl counts as one of your five-a-day. How ... , it has to be Heinz. Credits: Project: Heinz Tomato Soup Client: Lynsey Hurst, marketing manager ...

Sales agencies stake a claim to digital prize

02 Dec 2011 | by David Benady

for Heinz Tomato Ketchup, whereby the brand's Facebook fans were given the opportunity to buy a limited-edition bottle of balsamic vinegar Heinz ketchup before other consumers, as having crucial differences. 'We didn ...

Field marketing: Your brand in their hands

09 Nov 2011 | by David Benady

just didn't get that speed of response.' Heinz customer development controller Kathryn Purchase ... to offer services to customers. FIELD-MARKETING INNOVATIONS Heinz customer development manager ...

Heinz to revamp Farley's Rusks

21 Feb 2007 | by Staff

LONDON - Heinz is updating and re-packaging its Farley's Rusks brand to highlight its nutritional...Foods, Breakfasts, Savouries and Desserts ranges to address what a Heinz spokeswoman said was currently a limited choice in nutritionally enhanced varieties . Heinz is also adding Peach Yoghurt and Baby ... and use product images and colour-coding to aid differentiation between the lines. Heinz had a 52 ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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