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Interactive: Twelve ideas for 2012

10 Jan 2012 | by Nicola Clark

. In the US, for example, Heinz has introduced several products in reduced sizes with a suggested retail price ...

Unilever tops 2012 Marketing Society Awards nominations

01 May 2012 | by Kim Benjamin

s Heineken UK Heinz Balsamic Vinegar Tomato Ketchup Clear Heinz Hellmann s Mayonnaise (Unilever ...

Wilkinson Sword backs Movember for third time

21 Oct 2011 | by Loulla-Mae Eleftheriou-Smith

. This week, Heinz announced it is launching a limited edition bottle of its HP Sauce as part of its support ...

Private Hear ads for review October 2011

13 Oct 2011 | by Suzanne Bidlake

Heinz - Tomato Soup Script: Caroline Quentin: I m always wondering what counts as one ... discovered something red that does count Heinz Tomato Soup. One bowl counts as one of your five-a-day. How ... , it has to be Heinz. Credits: Project: Heinz Tomato Soup Client: Lynsey Hurst, marketing manager ...

Heinz to flag up lower salt levels

05 Oct 2005

Heinz is seeking to boost its health credentials by promoting its products' low salt content...week, Heinz restructured its marketing section after freezing its TV spend for the year. The reshuffle ...

The Week: Advertising news - Heinz drops kissing ad

27 Jun 2008

Heinz has pulled a commercial for its Deli Mayo variant following a number of complaints from...complaints about the spot. A Heinz spokesman said: "It is our policy to listen to consumers ... The ad ... four weeks. However, Heinz's move to drop the ad has led to the gay rights group Stonewall to call for a boycott of Heinz products. ...

Heinz rapped for stripping cans of its 5-a-day logo

25 Mar 2004

Heinz has been accused by the government of "letting its customers down" following its decision...official 5 A Day logo. These will be announced later this year. Heinz has insisted it removed the label "to avoid customer confusion" with the official logo. Heinz's 5-a-day logo informed customers ... that the new guidelines will permit Heinz to use the official 5 A Day logo, because the products will not have ...

Heinz tomato ketchup guinea pig ad criticised by RSPCA

23 Nov 2004 | by Sam Matthews,

LONDON – A new Heinz ad featuring a guinea pig being fed tomato ketchup has come under fire from...The ad, created by Leo Burnett for Heinz, is running as part of a sponsorship campaign on ITV's 'Emmerdale'. It shows a guinea pig eating a lettuce leaf then drinking from a bottle of ketchup instead of a ... are an essential part of a guinea pig's diet and in no case should water be replaced with ketchup." Heinz said ...

Tesco, Unilever and Heinz among brands to pledge sustainability commitment

04 Mar 2010 | by Joe Thomas

LONDON - Leading brands, including Tesco, Unilever and Heinz, have signed up to a government...Constellation Europe Cooperative Retail Dairy Crest Danone Dairies Danone Water Fosters EMEA HJ Heinz ...

The Week: Labour MP calls on Heinz to reinstate its 'gay kiss' ad

04 Jul 2008

Seventeen MPs have now signed a Commons motion tabled by the Labour MP Diane Abbott urging Heinz...". Heinz withdrew the ad, for its Deli Mayo brand, last week after the Advertising Standards Agency ... have spoken to lots of people who think that the way Heinz pulled the ad was silly and offensive ...

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