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Think BR: How to realise the full potential of mobile

capitalise on mobile's explosive growth, writes Microsoft's Ashley Highfield....-up journey and marketers must do the same. Ashley Highfield, MD Microsoft UK consumer online ...

Highfield to leave Kangaroo for Microsoft

LONDON - Ashley Highfield, the chief executive of Project Kangaroo, the VoD joint venture between..., chief financial officer. Henwood is currently the lead regulatory adviser for Kangaroo. Highfield left ... . At Microsoft Highfield will be in charge of Consumer and Online, a new global organisation that brings together ... of working with the Competition Commission through its process." Highfield said: "It has been a great ...

Ashley Highfield quits Kangaroo for Microsoft

LONDON - Ashley Highfield is leaving the delayed BBC, ITV and Channel 4 video on-demand joint...Normal 0 Highfield will be responsible for driving all the sales, marketing, content ... February 8. It was originally referred to the Office of Fair Trading in June. Highfield moved from his ... Rod Henwood as interim chief executive. Highfield said: "It has been a great pleasure and challenge ...

Highfield Kangaroo departure borne of frustration

LONDON - Ashley Highfield's departure from the helm of Kangaroo, only four months after he joined...It is also thought that Highfield had grown disaffected by a lack of autonomy over the planned ... operation. According to a senior digital sales executive, Highfield and his team at Vodco, Kangaroo ... and motives. The team are being pulled in so many different directions, I am not surprised that Highfield has ...

Ashley Highfield leaves Kangaroo to join Microsoft

LONDON - Ashley Highfield, the chief executive of the Project Kangaroo video-on-demand venture...Highfield will take the new role of managing director and vice-president, consumer and online UK ... 4, has been appointed interim chief executive of Project Kangaroo. Highfield had joined Project ... was director of new media and technology. Highfield's new role will involve bringing together Microsoft ...

C&binet conference: Advertising the key, says Highfield

to Microsoft UK chief Ashley Highfield....Highfield, managing director, consumer online for Microsoft UK, said: Highfield said: "MSN is a successful ad-funded business. We buy and sell more inventory than anyone else. Advertising across display, behavioural targeting and search is where the future is. In five years' time, businesses that haven ...

Microsoft's Ashley Highfield to lead Johnston Press

Johnston Press has appointed Ashley Highfield, former vice-president of Microsoft UK¹s consumer...opportunities and to spend time with his family. Highfield joined Microsoft in January 2009, to head up ... at the company. Last week, Microsoft said it was looking for a new role for Highfield within the company ... marketing and operations division, headed up by Scott Dodds. Highfield had been tipped by industry ...

MEDIA: Highfield takes BBC Online role

The BBC has appointed Ashley Highfield as director of its new media division with responsibility...The BBC has appointed Ashley Highfield as director of its new media division with responsibility for pushing forward the BBC s on-line activities. Highfield, 34, is currently managing director ... director-general Greg Dyke this April. Running it will give Highfield a position ...

The Week: People News - Highfield quits Kangaroo

Ashley Highfield, the chief executive of the planned video-on-demand service Kangaroo, is quitting

The Week: People news - Highfield joins Kangaroo

Ashley Highfield, the director of future media and technology at the BBC, is leaving to become

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.