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Elvis and UM scoop Johnston accounts

The agencies won the business after a competitive pitch overseen by Johnston's chief executive, Ashley Highfield. Elvis will handle regional activity that will incorporate outdoor, digital, press ... and develop iPad apps. Highfield said: "While providing our existing audiences with an even better product ...

Microsoft Advertising

job after a sabbatical, Ashley Highfield, Microsoft's managing director of consumer and online, hands ... with my children." June 2011: Highfield takes a greater interest in ad sales - but Maples isn ... director of the consumer channels group (CCG); but Highfield is not, as has been predicted, given the top ...

Neil Jones joins Johnston Press as commercial chief

Jones, who has recently been working as a consultant for AOL in the UK, has been hired as part of the chief executive Ashley Highfield s recent strategic review. The regional newspaper ... . Jones will report to Highfield and be responsible for driving national ad sales, devising joined ...

All about ... The future for regional press

Highfield, the chief executive of Johnston Press. Highfield has had lots of bad news to announce lately ... to lead the charge than Highfield, a man often touted as a digital economy guru? Unfortunately ... , this attitude is almost a given. However, what has also been surprising about Highfield is his seemingly ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.