Why we're loving ... Tony Malcolm and Guy Moore creatives, Leo Burnett
31 May 2012
The reason I got into advertising was ... TM: I was good at art and went to college. I didn't want to be a ...
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Brand barometer: Foot Locker's latest viral campaign reviewed
31 May 2012
among advertisers, by creating content that causes a discussion about its authenticity. This, of course ...
Adam & Eve, MG OMD and Goodstuff pick up Thinkbox TV Planning gongs
30 May 2012 | by Daniel Farey-Jones
by an advertising idea. It celebrated child potential by showing talented children passing on their skills ...
Jesus hairdressing ad complaints dismissed
30 May 2012 | by Loulla-Mae Eleftheriou-Smith
The Advertising Standards Authority (ASA) has rejected complaints about a regional press ad
Phones4U horror spot tops 2011's most complained about ads
30 May 2012 | by Arif Durrani and Ben Hall
Adam & Eve's horror-themed spot for Phones4U was the Advertising Standards Authority's most...advertising". He said the campaign had been "extremely well received by a large audience who recognise ... as the UK's independent regulator of advertising, stressed it "does not play a numbers game when judging ... action from the watchdog. The most complained about ad to be found in breach of the advertising codes ...
Watchdog busts SuperCasino ad for glamorising gambling
30 May 2012 | by Loulla-Mae Eleftheriou-Smith
SuperCasino, the online betting service, has been forced by the Advertising Standards Authority...flirting or sexual success. However, the Advertising Standards Authority (ASA) decided the meaningful ... the code on advertising gambling. It ruled the ad must not be shown again in its current form ... . "NetPlay TV takes its responsibilities as an advertiser extremely seriously and all promotional material ...
Burberry boosts digital approach with interactive campaign
29 May 2012 | by Nicola Clark
In danger of being consigned to history a decade ago, Burberry has undergone a creative and digital ...
'Bigger. Fatter. Gypsier.' campaign will be investigated by watchdog
28 May 2012 | by Sarah Shearman
The Advertising Standards Authority (ASA) is launching a formal investigation into Channel 4's
BA harnesses Facebook to help Brits home for Olympics
28 May 2012 | by Daniel Farey-Jones
), the promotion will be supported with print advertising, banner ads and social media, and will run until 14 June ...
National Trust launches Wallace and Gromit ads
28 May 2012 | by Matthew Chapman
The National Trust is targeting new audiences and young visitors with a Jubilee-themed augmented...s new mini animation, which will debut at Trust properties over the Jubilee weekend. The end ... time the National Trust has used augmented reality technology and fits in with its growing commitment ... campaign manager at the National Trust, said: "The collaboration with Aurasma is designed to encourage ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
