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Lucre lands consumer PR brief for Parkdean

Lucre has been brought in to handle a consumer public brief for holiday parks group Parkdean....This is the first PR agency to be appointed by the Newcastle-based group, and follows a period of expansion to 24 holiday parks across the UK from its creation in 1999. Key objectives of the consumer brief ... the pro-bono work done to conserve natural habitats around the holiday parks. Pete Akerman, marketing ...

Center Parcs picks Red after eight years with Halpern

holiday site in 2014....The UK s most popular short break holiday firm has appointed The Red Consultancy after a three-way pitch understood to include Good Relations and Frank PR. Having grown 3.6 per cent between 2010 and 2011 despite the UK recession, the brand now plans to open its fifth site in Woburn Forest ...

Flack special: PRWeek's Power Book launch party

in the celeb hotspot. Conversations included shared holidays to Florida, life as a card-carrying Tory ...

Risks of cosmetic surgery

holidays', the surgical parts of which are not, and will not be, covered by ABTA's, or any potential future ...

Luke Blair: Handling work-life balance amid the penny-pinching

, holiday allowances are used in full, urgent out of hours calls or emails are kept to just ...

Danny Rogers: TripAdvisor needs to trade on trust

becoming less useful to read, often polarising between 'the hotel from hell' and 'my dream holiday ...

 

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