27 May 2011
| by Loulla-Mae Eleftheriou-Smith
Thomson Holidays, the TUI-owned travel operator, has launched a child-free holiday package aimed...The new holiday package, called Thomson Couples, is aimed at younger consumers who wish to spend ...
their holidays affected by other people s children.
The survey, which questioned more than 1,300 adults in March, also found that 40% of adults said their own children affected the enjoyment of their own holiday ...
28 Apr 2009
| by Jane Bainbridge
The recession means the UK self-catering holiday industry should make up some of the ground it has...;}
There was a time when splashing out on a holiday was viewed as an optional luxury. These days, even ...
of overseas holidays has begun to level but expenditure is rising steadily. Mid-haul destinations, and those ...
and grumbles about inflated prices, the strength of the euro has made a holiday in the UK a more attractive ...
09 Oct 2009
| by Joe Thomas
LONDON - Direct Holidays, part of the Thomas Cook group, has launched a microsite with social...to post comments about their holiday. Created by Outside The Box, the activity is part of a broader media campaign for Direct Holidays, which includes inserts and advertising in national and regional publications, door drops, radio and billboards. The holiday company will also be running roadshows as well ...
23 Feb 2011
| by Loulla-Mae Eleftheriou-Smith
EasyJet has today (23 February) launched its low-cost holiday packages exclusively through Teletext....EasyJet Holidays is a joint venture between easyJet and accommodation provider Lowcosttravelgroup.
The service will offer package holidays by enabling customers to combine easyJet flights with some 10,000 hotels across Europe to create their own holiday.
It could in the long-term potentially go up against ...
20 Jan 2011
| by Loulla-Mae Eleftheriou-Smith
Teletext Holidays has launched 'The best holiday of your life - past, present and future' marketing...of travellers' favourite holiday memories set to 'Holiday Road' by Lindsey Buckingham and ends with the line "We ...
that you can have the best holidays of your life".
Mark Bloxham, marketing director, Teletext Holidays ...
to the heritage and warmth customers have of Teletext Holidays and how it's been integral to the best holidays ...
13 Jul 2009
| by Joe Thomas
LONDON - Virgin Holidays has appointed marketing optimisation company Coremetrics to drive online...Coremetrics Analytics will provide Virgin Holidays with data on online customer behaviour, website performance and marketing effectiveness, enabling the transatlantic tour operator to continually monitor and adapt its digital campaigns. Virgin Holidays will be supplied with insight into online customer ...
23 Nov 2009
| by Sarah Johnson
LONDON - Direct Holidays is launching its first cinema campaign across Cineworld and Odeon cinemas..... The idea behind the ad is to push the message of making your holiday last as long as you can ...
05 May 2010
| by Alex Brownsell
LONDON - Virgin Holidays is rolling out a marketing drive based on the concept of 'Rockstar Service...It will be supported by a campaign, created by MCBD and Elvis, that continues Virgin Holidays ...
rock band called The Danke Schons, who will be shown on a package trip with Virgin Holidays ahead ...
been led by Virgin Holidays marketing director Andrew Shelton, who claimed the brand is right ...
11 May 2011
| by Loulla-Mae Eleftheriou-Smith
Virgin Holidays has brought back its Rockstar Service campaign in a fresh push for 2011, issuing a...is an opportunity for Virgin Holidays to be "very explicit" about what the brand provides to consumers.
He said ...
."
The manifesto states that "every person at Virgin Holidays exists solely to make you feel like the most ...
lounges, a concierge and full ATOL protection, is what they should expect when they go on holiday," he ...
06 Feb 2009
| by Alex Brownsell
LONDON - Carnival Cruise Lines is launching a new brand campaign to promote its holidays
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