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AirWick 'lake' by Euro RSCG London

dramatises the indulgent fantasy of transportation experienced within the home when using Touch of Luxury ...

Ikea 'business' by Deutsch NY

Running a family home can often be like running a business and Ikea is hoping to highlight that its

Samsonite 'arrivals' by Saatchi & Saatchi Brussels

The campaign, "arrivals", is billed as a "tribute to coming home". ...

Nintendo 'ant and dec' by Karmarama

In a departure from the brand s usual marketing techniques, the TV ads drive viewers to visit the website, enjoynintendo.com, to discover the results of the challenges and interact with the brand digitally. The campaign kicks off today with an interview with Ant Dec in their homes talking about ...

eBay 'come to think of it' by Goodby, Silverstein & Partners

The work is supported by magazine executions, digital vignettes and three rich media executions focusing on eBay s core categories, including clothes, home garden and tech products. Video 1: snowboard Video 2: thought Video 3: vest Video 4: little black dress Video 4: camera Video 5 ...

Home Office puts music to fore in anti-gun fight

The Home Office has abandoned advertising in its fight against gun crime and is instead funding...by the Home Office and London Mayor Ken Livingstone's office, was developed by social communications agency ...

Magnet shifts £9m creative account into CheethamBell JWT from McCanns

LONDON - Magnet, the kitchen, bedroom, home office and bathroom manufacturer, is splitting

Highbury closes two home interest titles and sells Real Homes

LONDON - Troubled magazine publisher Highbury House has closed two home interest titles, Home...seen the company bought by Future. After the Office of Fair Trading held up the deal citing competition ... . Mark Simpson, chief executive officer at Highbury, said: "The restructuring of Highbury House continues ... homes portfolio following the acquisition of Real Homes. In the UK, it only publishes Elle Decoration ...

Profile: Simon Morris, chief marketing officer of LoveFilm

Simon Morris, chief marketing officer of LoveFilm, believes the story of its expansion has many...the past seven years, Simon Morris, chief marketing officer of LoveFilm, muses: 'On my more spiritual ... Morris, a Londoner born and bred, with a nod to the room that is more The Office than sci-fi blockbuster ... at the end of 2003 as one of its original investors. As chief marketing officer since 2004, he has been ...

Conde Nast takes Post Office customer title brief

LONDON – The Post Office has chosen glossy publisher Conde Nast to create its new customer magazine...proposals were received by the Post Office. The project will be managed by the Post Office's customer ... the Post Office's range of products. The Post Office has been diversifying into financial, travel ... Office branches. After Sky Magazine, it will have the second biggest circulation among customer titles ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.