James Murray resigns from Fleishman-Hillard
18 May 2012 | by John Owens
+Knowlton Strategies . Fleishman-Hillard also recently won the PR and social media account with Symington s foods ...
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Camargue founder Andrew Litchfield steps back from day-to-day role
21 May 2012 | by John Owens
communications at food service company Aramark. Lloyd, who has been with Camargue for 13 years and previously ...
Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
Rowntree s Randoms (Nestle) JWT Brand extension Cadbury Creme Egg Kraft Foods Foster ... ) Coley Porter Bell Kenco Millicano (Kraft Foods) JWT Brand revitalisation British ...
When social media turns bad: dealing with negative comments
26 Apr 2012 | by David Benady
Foods Europe Twitter feed: Reaction to Mars' Euro 2012 ad However, it has also allowed instant ... is key, says Daryl Fielding, vice-president of marketing, Kraft Foods Europe (see below). 'Any brand ... and Alex Brownsell BRAND VIEW Daryl Fielding, vice-president of marketing, Kraft Foods Europe ...
My Secret Work Weapon: Your children expose you to a variety of influences
18 Apr 2012 | by Paul Troy, director of consumer marketing, Moneysupermarket.com
Moshi Monsters is huge, for example; the next generation is totally comfortable with the digital space. My kids also tell me about what they see on TV, and they absorb it all. What's really annoying is that they can sing the Gocompare.com jingle and they want a meerkat. Because of my kids I watch things I ...
ISBA Conference: President spotlights online behavioural ads debate
21 Mar 2012 | by Daniel Farey-Jones
in partnering with us", holding up the Responsibility Deal on food and drink as evidence. Speaking on Budget ...
Trading Places: this week's people moves
10 Feb 2012 | by Daniel Farey-Jones
) Troubled food company Premier Foods is parting company with group marketing director Jon Goldstone , who ...
Aviva's Amanda Mackenzie at Davos: lessons for marketers and the role of business in society
02 Feb 2012 | by Amanda Mackenzie
International), Save the Children, Unicef and the World Food Programme to launch a charitable programme ...
Tesco boss Richard Brasher to chair Marketing Society Awards judging
30 Jan 2012 | by Staff
marketing officer Nina Bibby, Kraft Foods Europe vice president marketing Daryl Fielding, and Marketing ...
Facebook cost per click drops in UK
16 Jan 2012 | by Daniel Farey-Jones
accounting for the best click-through rates was food and drink. Simon Mansell, chief executive of TBG ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
