British Gas readies 'free swim' Olympic campaign
29 May 2012 | by Matthew Chapman
, health clubs and hotels across the country Will Orr, marketing director at British Gas, said: "British ...
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Shazam sets its sights on revolutionising TV ads
31 May 2012 | by Maisie McCabe
Lives: London Family: Wife and two boys Favourite restaurant: The Latymer, Pennyhill Park Hotel ...
Sheraton Hotels brand chief discusses serving the 'social traveller'
18 May 2012 | by Loulla-Mae Eleftheriou-Smith
Hoyt Harper, Sheraton Hotels' senior vice-president and global brand leader, speaks to Marketing...Sheraton, the luxury global hotel brand owned by Starwood Hotels and Resorts, has undergone a $6bn ... with the reopening of its flagship Edinburgh Grand hotel last month. There are more than 400 Sheraton hotels worldwide and the brand sits within a portfolio of nine hotel brands, from the super-chic W Hotels, to Le ...
The man who would be king
17 May 2012
assault in a New York hotel, although the charges were later dropped. "I still have a lot of respect ...
One customer's journey
17 May 2012 | by Stephany van Willigenburg, Google UK
the destination, then jump on the train and frantically start searching on your phone for a hotel, restaurant ... hotel." I opened Google Maps to have a look at the town and its orientation. Next, I searched for "Hotels in York" and found a few listings with great reviews on a travel site. Regrettably, when I did a ...
Hub Digital Networks launches into digital out of home sector
16 May 2012 | by Nick Batten
-house. Acentic Media is an international provider of digital TV services for hotel chains predominantly in the four-star market, such as InterContinental Hotels Group, Marriot and Sofitel, allowing access ...
Helen Edwards: Get personal with your brand
16 May 2012 | by Helen Edwards, PPA Business columnist of the year
), or the person might well end up inside the product (hotel, aircraft, bank). Either way, it's a physical ...
VisitEngland defends £5m campaign after industry attack
15 May 2012 | by Loulla-Mae Eleftheriou-Smith
spent 52m in the last financial year trying to seduce Brits overseas, while hotels, airlines and tour ...
How M&C Saatchi finally got its global act going
10 May 2012 | by John Tylee
Arriving at their London hotels last week for the first of their 2012 biannual bonding sessions, M C Saatchi agency bosses from around the world found goody bags awaiting them with T-shirts declaring "Maurice Thinks I'm Brilliant". The more long-standing members of the club will have got the joke right ...
On the Campaign Couch ... with JB
10 May 2012
bought another hotel on Mayfair, in part with a mortgaged Liverpool Street Station, and on the very next ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
