Diary: Press gang visits BBH
24 May 2012
TBWA and met Barnett secretly in La Meridien hotel to give him the scoop. ...
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Adam & Eve's five-year road to a £60m fortune
24 May 2012 | by Jeremy Lee
When the call came through from the US late on Tuesday evening that the acquisition had been approved at an Omnicom board meeting, the Adam Eve founders were in a hotel bar after a dry trade event. Appropriately, they were with the client who has done more than any other to shape the fortunes of the agency ...
Ryder Cup appoints Grayling to handle international comms
23 May 2012 | by Matt Cartmell
The agency will handle comms in the run up to and during the major sporting event at the Gleneagles Hotel in Perthshire, Scotland, in September 2014. The appointment was made following a pitch ... they will help us, in tandem with our fellow stakeholders The Gleneagles Hotel and the Scottish Government ...
My Media Week: Charles Courtier
23 May 2012 | by Mike Fletcher
course in a different place. Back at the hotel, I watch a bit of Sky News and channel-hop to find a ...
The7stars appointed by Ibiza Rocks Group for first full marketing campaign
18 May 2012 | by Nick Batten
The marketing campaign will run up until September and is aimed at driving up sales of hotel stays ... in the right places at the right time, it will drive footfall both to the hotels and the events. This is a ... now with four events per week featuring the world's greatest talent across two hotels on two islands ...
TBWA scoops global Four Seasons brief
17 May 2012 | by Sara Kimberley
Four Seasons Hotels and Resorts has picked TBWA\Worldwide to handle its global advertising and CRM...will also oversee tactical work for local hotels and support for new projects, of which Four Seasons has ... , but this has yet to be confirmed. Four Seasons, which operates 86 hotels in 35 countries, including two ...
Premier Inn picks MG OMD for media
17 May 2012 | by Maisie McCabe
Premier Inn, the Whitbread hotel chain, has appointed Manning Gottlieb OMD to its £7 million media...It is understood that, although there was no formal pitch, Premier Inn asked the incumbent, ZenithOptimedia, to supply pricing information before deciding to move the account. MG OMD will attempt to build the hotel chain, which has 620 hotels across the UK, into a well-loved brand. Rainey Kelly ...
The man who would be king
17 May 2012
assault in a New York hotel, although the charges were later dropped. "I still have a lot of respect ...
One customer's journey
17 May 2012 | by Stephany van Willigenburg, Google UK
the destination, then jump on the train and frantically start searching on your phone for a hotel, restaurant ... hotel." I opened Google Maps to have a look at the town and its orientation. Next, I searched for "Hotels in York" and found a few listings with great reviews on a travel site. Regrettably, when I did a ...
The Arts: Trinity House draws strength from Monet
10 May 2012
to partner with the Savoy Hotel, as a result of coverage in the Daily Mail. This led to a press call ... , to be displayed at the hotel. ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
