Radio industry launches 'Let It Live' digital radio campaign
02 Dec 2011 | by Maisie McCabe
and will provide predicted DAB coverage at household level, rather than just postcode, with up-to-date coverage ...
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RAJAR Q1 2012: DAB and internet at listening-hours high
17 May 2012 | by Daniel Farey-Jones
As expected, the latest stats from Rajar point to the adoption of DAB hitting higher watermarks such as a weekly reach of 28.9% of the population. The number of hours listened to via the platform is at a record 203 million, 12.8% higher than a year ago. More households now have DAB after the number ...
The Specialist Works Group wins PayDayUK.co.uk media account
10 Aug 2011 | by Jeremy King
much look forward to PaydayUK.co.uk becoming established as the number-one household name in the UK ...
Bauer Media leads Arqiva Commercial Radio Awards field
05 May 2011 | by Maisie McCabe
to showcase their work, whether big household names, or small, local stations. "This year s nominations ...
Radio groups plan anti-DAB campaign
01 Dec 2010 | by Maisie McCabe
was "inappropriate" and that a significant amount of household penetration would be necessary to achieve 50 ...
Half our waking hours spent consuming media
19 Aug 2010 | by Jennifer Whitehead
in the UK, and five million households are signed up to HD services on pay-TV and the free satellite ...
RAJAR Q1 2010: Digital radio takes almost a quarter of listening
13 May 2010 | by Arif Durrani
% of the population now live in a DAB household, according to MORI/RSMB data, a rise of 9% year-on-year. Some 11 ...
Avoiding the parent trap: five ways to market to mums
09 Feb 2010 | by Harriet Dennys
Mums control household budgets, they are increasingly in demand as a focus group for brands
Young people - Separating media fact from fiction
03 Dec 2009 | by Kunal Dutta
in their bedroom, with access to four more in their household. Maxus's Place says teenagers are in "constant ...
Clients pin their hopes on Christmas
02 Nov 2009 | by David Benady
the prospects of this year being better than last and expects household goods to perform well. He says: "Last ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
