Olympics and Diamond Jubilee fuel UK's rise as design nation
20 Apr 2012 | by Anna Richardson Taylor
of 'hidden London' and the range depicts a Victorian household with three box sizes that stack to create a ...
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Citizen appointed to launch Virgin Pure water purification products
30 May 2012 | by Matt Cartmell
The partnership between global water purification company Strauss Water and Richard Branson, founder of Virgin, will market its new water purification system as an alternative for the 10 million UK households that use bottled water or filter jugs at home. Citizen has been tasked with handling a high ...
Blender company Vitamix brings in Publicasity
14 Mar 2012 | by Matt Cartmell
The agency has been briefed to deliver an integrated campaign aimed at raising awareness and driving brand preference for the kitchen appliance company. Vitamix international household marketing director Tom Connors said: We were keen to work with an agency that not only had the relevant sector ...
Consumer: Belling recipe book provides tasty tweet
09 Mar 2012 | by John Owens
Umpf was asked to reposition Belling as a kitchen appliance brand for cooks, rather than just a
Consumer insight: what marketers need to know about the New Type A woman
28 Feb 2012 | by Nicola Clark
More than four in 10 ABC1 women are their household's chief income earners. Source: TGI Jan ... income-earner in their household Multi-taskers 77% of NTAs say they want to be the best they can ...
CSR: Golden Square gets green makeover
16 Feb 2012 | by John Owens
,082 households pledged to turn down their heating. ...
Think BR: Brands that grow businesses
13 Feb 2012 | by Anastasia Kourovskaia
MasterCard, electronic payments Mercedes-Benz, automobiles Method, household cleaners and personal care ... , household cleaners and personal care Snow, beer Starbucks, coffee and fast- food retailer ...
Electrolux reviews £25m ad business
09 Feb 2012 | by Anne Cassidy
Electrolux, the household appliance manufacturer, is reviewing its £25 million pan-European ad...and creative material for the brand's strategic initiatives in Europe across its domestic appliances and floor ...
All Her Majesty's brands: 10 brands the Queen can't live without
07 Feb 2012 | by Staff
ever attended a Tupperware party. 6. Household goods: John Lewis John Lewis is a recent addition ... warrant revoked in 1999 "due to a lack of demand in royal households" After Eight chocolates ...
Top trends for marketers from CES 2012
18 Jan 2012 | by Eric Bader, president and chief strategy officer, worldwide, Initiative
Numerous devices, appliances and services around the house, including fridges, thermostats, vacuum cleaners ... of devices. Why does this matter to marketers? Just about every aspect of a household can now produce ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
