15 Dec 1995
| by CAROLINE MARSHALL
.
The Y s
three core product areas - bodycare, fabric care and household surface
care - for 50 ...
08 Dec 1995
| by EMMA HALL
Young and Rubicam has scooped Colgate-Palmolive s entire dollars 550
million worldwide account in an international realignment which deprives
Foote Cone and Belding of an estimated dollars 200 million in billings.
In the UK, Y s share of the business, but it
gains the Ajax household cleaner brand ...
08 Dec 1995
| by CATHY TORPEY
choosing to have children later in life, a 50-plus household isn t now
necessarily an empty nest ...
08 Dec 1995
| by NICOLE DICKENSON
purchasing habits - Danish households in rural areas like to
share a newspaper with their neighbours ...
08 Dec 1995
| by DAVID REED
with 50 per cent for existing
stations. According to Wilhalmsen, there are few households in Norway ...
01 Dec 1995
| by KAREN YATES
-drop to virtually every household in the capital.
Chris Macleod, account director for the Met at Saatchis ...
01 Dec 1995
| by ALASDAIR REID
-European brands are - almost by
definition - big properties. They are often household names that seem to
have ...
10 Nov 1995
| by JOHN TYLEE
appliance and furniture markets, the survey reveals. Middle-aged
couples are no longer taking advantage ...
10 Nov 1995
area was analysed against a
local title to demonstrate coverage. The households used were sourced ...
of each newspaper was analysed to provide
household penetration within each catchment. Jicreg was used ...
03 Nov 1995
| by ANNE-MARIE CRAWFORD
of the German cosmetics-to-household products
company, Benckiser....A raft of agencies are lining up to fight for the pounds 7 million UK
centralised media business of the German cosmetics-to-household products
company, Benckiser.
The agencies, believed to include at least one network, have been told
to prepare for a winner-takes-all pitch early in the new year ...