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14 Dec 1995
Household and Personal Care has appointed Endacott RJB Marketing to work on new product development ...
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CLOSE-UP: GLOBAL BRIEF; Y&R takes Colgate worldwide
15 Dec 1995 | by CAROLINE MARSHALL
. The Y s three core product areas - bodycare, fabric care and household surface care - for 50 ...
NEWS: Y&R picks up Colgate global task
08 Dec 1995 | by EMMA HALL
Young and Rubicam has scooped Colgate-Palmolive s entire dollars 550 million worldwide account in an international realignment which deprives Foote Cone and Belding of an estimated dollars 200 million in billings. In the UK, Y s share of the business, but it gains the Ajax household cleaner brand ...
NEWS: Benckiser starts pounds 7m media pitch
03 Nov 1995 | by ANNE-MARIE CRAWFORD
of the German cosmetics-to-household products company, Benckiser....A raft of agencies are lining up to fight for the pounds 7 million UK centralised media business of the German cosmetics-to-household products company, Benckiser. The agencies, believed to include at least one network, have been told to prepare for a winner-takes-all pitch early in the new year ...
NEWS: M&C snatches Pfizer business from Charlotte St
03 Nov 1995 | by JOHN TYLEE
, household names, but like all old brands they need revitalising. We re looking to develop a fresh ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
