Search results for Household Appliances

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BT pulls Highway ads as service struggles

that the aim was to have the product in every UK household within five years. This promise now looks ...

TELEMARKETING: Cracking the codes - Use an 0800 number and consumers will expect top service. Kate Barry looks at recent research on special-rate numbers

insurance quotes during the day. They live in dual-income households, or are in family life stages where ...

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handles media buying for Sara Lee Household s UK managing director, Jonathan Bulkeley, is leaving ...

BT Highway hits demand ’jam’ in old-tech failure

and computer modems simultaneously. This requires three separate phone numbers for each household and, until ... , which aims to have the product in every UK household within five years, admitted there are problems ...

FIELD MARKETING TOP 25 1998: Door to door - Knocking on the door

are now pursuing the same tack for a number of other leading household names in financial services ...

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customers household and motor insurance. A spokesman at the company said: We are always looking ...

ADWATCH: Currys TV ads stress choice - Currys is changing tack with its new TV ads, now on test in the HTV region, and has opted to focus on choice rather than price. Robert McLuhan reports

range. The new campaign aims to widen the focus to top-end and budget appliances. National ... is expected to boost the electrical appliance sector, with DSG likely to win most from its commanding ...

THE BOARDROOM PLAYERS: BILL COCKBURN - BT is the UK’s top-spending brand and its group managing director wields a pounds 200 million ad budget. In return, Bill Cockburn expects his agencies to sweat heavily By Amanda Hall.

to segment our customers much more so we can say: here, you ve got household and you ve got business. But within business you ve got very large international businesses and small businesses. Within household ...

Motorola appoints Barraclough Hall to handle direct work

with Nokia and Ericsson but whose fortunes are threatened by household names such as Sony and Panasonic ...

COMPUTER REPORT: Selling PCs to the masses. With the increasing overspill of work into the home, the domestic PC market should be heading for a boom time, but first it must sort out its branding. By Steve Shipside

semiconductor processing unit into a household brand....semiconductor processing unit into a household brand. Cynics might point out that it doesn t face a lot ...

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