25 Sep 1998
| by NICK BROWN
and to
encourage young families to think of books as a household essential.
Overall, thumbs up ...
25 Sep 1998
| by SOPHIE BARKER
for herself, it
has been largely moulded around her career. She is the chief breadwinner
in her household ...
25 Sep 1998
| by AMANDA HALL
to segment our customers much more so
we can say: here, you ve got household and you ve got business. But
within business you ve got very large international businesses and small
businesses. Within household ...
25 Sep 1998
| by RICHARD COOK
, around the town of Altkirch, sells 12,500
copies and is distributed to another 7,800 households ...
24 Sep 1998
| by LISA CAMPBELL
Sara Lee Household Dirty Den, begins on October 1. Ads show
Grantham soaking in the bath...Sara Lee Household Dirty Den, begins on October 1. Ads show
Grantham soaking in the bath and uses the strapline Life after soap? No
problem .
...
11 Sep 1998
| by NICOLA TYRRELL
PR for all its
hair appliances, household products, oral hygiene and electronic ear
thermometer ...
appliances:
foil shavers, hair epilators, hand blenders and infra-red
thermometers.
The company ...
11 Sep 1998
| by EMMA HALL
with Nokia and Ericsson but
whose fortunes are threatened by household names such as Sony and
Panasonic ...
10 Sep 1998
, scientific
detail the effect that Electrolux appliances have on the transformation
and storage of food. One...A new Electrolux FoodCare pan-European press campaign is to break
in the UK on September 15. The four ads, created by Bartle Bogle Hegarty
with media planned and bought by Motive, show in magnified, scientific
detail the effect that Electrolux appliances have on the transformation
and storage of food ...
10 Sep 1998
| by EMILY BOOTH, a reporter on Marketing Di
to households in
store catchment areas is significant. Since the magazine is not being
sent to named ...
09 Sep 1998
with Nokia and Ericsson but whose fortunes are under threat from household names such as Sony and Panasonic ...